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Association Brain Food: 8.25.23

Reid All About it

Gen Z and millennials. Another report to add to your reading list is Deloitte’s 2023 Gen Z and Millennial survey. One of its sad findings: 46% of Gen Zs and 39% of millennials feel stressed or anxious at work all or most of the time. They pull out a few good ideas from survey comments too. Change readiness. Middle managers.

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Association Brain Food: 3.8.24

Reid All About it

In 2024, the data continues to show how the historical assumptions that drove association strategy are less and less valid.” Tech Tuesday Slam Dunk: Successful Strategies to Manage Your IT Project Portfolio Managing your IT project portfolio is like juggling multiple March Madness brackets—requiring skill, precision, and strategic thinking.

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Association Brain Food: 3.1.24

Reid All About it

In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. Quick hits Sitting for too long is bad for your health. 1 CAE credit. More info/register. 1 CAE credit.

Education 256
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9 Strategies for Marketing Membership to Gen Z

Membersuite

That might mean a slight remodel to your value proposition or a complete renovation project. Social media is designed to encourage this dopamine-enhanced attention, which is why your marketing strategy should focus there. Belonging is more important than status, which they see as a Millennial value.

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Association Brain Food: 9.22.23

Reid All About it

If your association has a website redesign project on the horizon, there’s no need to ask for RFP samples on ASAE Collaborate. You can get everything you need in Brightfind’s RFP template for CMS and website design projects. Mark Wallach, Engagement Mobile Strategies ) How to use AI to do stuff. Website RFPs. More info/register.

LMS 266
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Attracting Millennials: Are you thinking age-appropriately?

Association Adviser

Attracting millennials to your association requires thinking about the different life stages they are living through – and marketing to them appropriately. A lot of articles out there dispense quick advice about how to attract millennials to your association’s membership: reach them on social media! Younger vs. Older Millennials.

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Association Brain Food: 12.8.23

Reid All About it

Mark Lowry at Association Analytics shares helpful member retention strategies. Marketing to Gen Z and millennials. The Data Bunch will cover must-have insights and strategies from data governance to analytics. Explore practical tips and strategies to initiate your data hygiene journey. Member retention. Zoom fatigue.

Strategy 272