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Association Brain Food Weekly: 8.21.20

Reid All About it

The weekly list of free educational events and resources for the association community… Diversity benchmarking. Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies.

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Association Brain Food: 7.21.23

Reid All About it

The weekly list of free educational events and resources for the association community… Association Brain Food is taking off next Friday, July 28 because I’m away all week at my state SAE conference and a family beach vacation. Member education. Good eats Skip down to the list of free educational events if you prefer takeout.

Atlanta 195
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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

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Association Brain Food: 12.8.23

Reid All About it

The weekly list of free educational events and resources for the association community… Mental health. People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? Marketing to Gen Z and millennials.

Strategy 272
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The Power of Content Marketing: Attracting and Retaining Members

Membersuite

Recruiting and retaining members at the same time is a lot of work and usually requires different tactics—but not always. With content marketing, you can achieve these two goals simultaneously. Content marketing is a time-saver too. Require speakers to stick to the program content.

Content 93
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Association Brain Food Weekly: 5.15.20

Reid All About it

The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. For every respondent that takes at least 50% of the survey, Naylor will donate $10 to the World Central Kitchen’s #ChefsForAmerica COVID-19 program. Marketing virtual/online education.

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew.