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Association Brain Food: 4.12.24

Reid All About it

She explains how to get in front of prospects, make an impression on them and communicate the value of membership. Hear how to build and maintain trust on teams, spot potential trouble early, and foster a culture of accountability for project success. Staff meetings. More info/register. More info/register. 1 CAE credit. 1 CAE credit.

Revenue 256
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Four Ways Psychology and Email Marketing Tie Into Each Other

Associations Now

That’s because email isn’t just about your message. Like other forms of communication, email is meant to connect with people—which means you have to appeal to your audience’s state of mind. Before hitting send on that next message, consider how psychology plays a role in these four email-marketing elements: Frequency.

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Association Brain Food: 6.30.23

Reid All About it

But Jamie Notter at Propel says, “Your culture is already having a direct impact on every other project [you] are doing, and in many cases, the culture is making it harder for [you] to achieve success in those projects.” Our dependence on technology increased, resulting in a need to develop communication techniques that work by Zoom.

Chicago 205
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6 Reasons Why an Enewsletter is a Must-Have for an Association’s Communication Plan

Association Briefings

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Digital elitists have tried to “kill” email since 2009. But its reign is over.” Wait, what?!

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Association Brain Food: 5.12.23

Reid All About it

They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. 1 CAE credit. More info/register.

Chicago 200
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Association Brain Food: 7.7.23

Reid All About it

If your association has a website redesign project on the horizon, there’s no need to ask ASAE Collaborate about RFP samples. Get everything you need in this RFP template for CMS and website redesign projects from Brightfind. Hear about newsletter best practices to increase engagement and curate outside content. CMS/website RFP.

Tools 195
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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

As you prepare to brainstorm membership drive ideas, set up a meeting with your: Marketing lead Fundraising expert Volunteers Board of directors Most crucially, get some perspectives of people who spend the most time in direct communication with members.

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