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4 Strategies to Retain Your Nonprofit’s Corporate Sponsor

Achieve

Create an open line of communication Whether you’re managing your volunteers or stewarding donors , one core strategy stands out that makes any partnership a success: good communication. Then, determine how often you’ll check in with one another. Send a thank-you letter after the event to show your appreciation for their support.

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Email Marketing vs. Marketing Automation [Explained]

Higher Logic

You most likely use email marketing to 1) communicate with your members, and 2) engage your members. While email marketing used to be the standard , with advances in technology, it’s no longer the best or most efficient way to meet those goals. If you enjoyed this, please share the video on social media!

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It’s a Great Time to Be a Young Association Professional: Erin Sevitz on Working Hard, Being Agile and Leaving Your Mark

Association Adviser

This month’s Corner Office features Erin Sevitz, director of communications for the International Facility Management Association (IFMA). Erin guides IFMA’s voice and messaging, leads the association’s social media presence and oversees IFMA’s web properties, magazine and online Knowledge Library. Erin Sevitz, IFMA.

Houston 76
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26 ways association professionals find problem-solving inspiration

Association Success

You have to keep your eyes open across all industries, not just your own, and continue professional development to stay aware of new technologies.”. You’d think they’d have figured it out by now, but … and technology makes things change quickly.”. Staying agile is incredibly important, according to the professionals we spoke with.

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Is Your Association on the Same Page as its Members?

Association Adviser

In this era of rapid technological growth, the work environment is not the same as it once was and your association’s brand should reflect that. Do members share association-related information on social media? Public education campaigns or workshops are a great way to start communicating that change. About The Author.

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Recruiting members. and keeping them

Association Adviser

In the years I’ve served on the Board for the Gainesville Chapter of the Florida Public Relations Association ( FPRA Gainesville ), we’ve asked ourselves this same question. Have a pinning ceremony at your monthly meeting, list new members in your newsletter or recognize them on social media. Then, the ideas will start flowing.

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Association Brain Food Weekly: 4.10.20

Reid All About it

Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content. Mon 4/13 at 1 p.m.