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Managing the Communications Plan for Your Association’s Virtual Event

Protech

By Heather Hughes, Marketing Communications Specialist. B ut b efore we dig into the technology, staff preparation and other elements of our conference , we wanted to cover one of the first steps in transitioning to a virtual event: communication. . What Should be Included in Your Communications Plan? . Sponsors .

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Onboarding the Board—Your Opportunity to Promote Peak Performance

.orgSource

In-person discussions should occur both formally and informally before and after new members are welcomed to the board. Don’t limit announcements to your website or a newsletter. Feature new directors prominently throughout your social media platforms and send press releases to their local publications and news outlets.

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Building Personas: Defining Your Audience

Higher Logic

Start by searching their site for testimonials, case studies, press releases, or newsletter signups. Not only will this information help you fill in nuance and detail in your audience personas, but it has the potential to help and improve every department across your organization. Validate Your Assumptions.

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Association Uses Facebook Live to Expand Education

Associations Now

On the tradeshow floor at its most recent annual meeting, Creativation 2017, the Association For Creative Industries launched its iDiscover Chats, 15-minute informative presentations and discussions led by business experts.

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Did You Know? Associations Plan to Rake in More Revenue from Publications, Events and Continuing Ed

Association Adviser

Non-dues revenue is often an essential component of an association’s operating budget, allowing staff to produce high-caliber member communications, events and continuing education programs. Associations can earn revenue from supplier members wanting to place press releases or product reviews in member communications.

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ASAE Reveals 2020 Gold Circle Awards Winners

AssociationChat

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. E-Newsletter. Association of Equipment Manufacturers; AEM Industry Advisor e-Newsletter. E-Newsletter.

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Association Advocacy Thrives in ‘Fake News’ Era

Association Adviser

On the bright side, media distrust can have an incredibly positive impact on the tenor of association communications. Members should look first to their associations for information that enhances their careers and grows their businesses. According to the AAPA website (aapa-ports.org), the “amount of freight in the U.S.

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