Communications Organization Press Release Revenue 
Higher Logic
DECEMBER 20, 2018
This is also why marketing, customer success, and sales organizations are investing in online communities to grow customer lifetime value. The business case for these buyers will show the potential increase in revenue from retention, upsell, and cross-sell opportunities. How does each one of these drive more revenue?
Association Adviser
MAY 15, 2017
Non-dues revenue is often an essential component of an association’s operating budget, allowing staff to produce high-caliber member communications, events and continuing education programs. Associations can earn revenue from supplier members wanting to place press releases or product reviews in member communications.
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Protech
NOVEMBER 11, 2020
Protech), a proven association management technology provider for associations and member-based organizations, hired John Bjorn as Chief Revenue Officer. The post Protech Adds Chief Revenue Officer to Accelerate Growth and Boost Industry Partnerships appeared first on Protech Associates.
Association Adviser
NOVEMBER 6, 2017
We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.
Higher Logic
FEBRUARY 8, 2018
Creating personas is a valuable practice for many departments across organizations. This helps organizations deliver more personalized experiences, content, and solutions that are tailored to meet the needs of specific segments of your audience. What roles do they perform within their organizations? What is their yearly revenue?
CMA Solutions
JUNE 16, 2022
Let’s look at the research: a search engine, such as Google, Yahoo or Bing, is the first step in the majority ( 68% ) of online experiences, so it shouldn’t be a surprise that organic search accounts for more than half ( 53.3% ) of all website traffic. Most marketers agree that inbound marketing tactics (i.e. close rate.
Ngage Management
AUGUST 16, 2021
Though we are not certain there is no such thing as bad press, we do believe that reputation is everything and that a steady stream of efficient marketing strategies is what build an interactive audience and create a distinctive brand that ultimately drives revenue.
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