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5 Marketing Pain Points & Solutions (From Our In-House Experts)

Higher Logic

Can we talk about how glamorous the life of a marketer is for a moment? …I While the role of a marketer can be incredibly interesting and rewarding, it doesn’t come without challenges. You’re not alone, you hardworking marketer, you! As HL Marketing Specialist Amie Perrott put it: “ The staying up-to-date battle is real.

Marketing 149
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5 Benefits of an AMS with a Built-In Data Warehouse

Membersuite

If, for example, in the coming months or years, your association collects additional member engagement data, virtual attendee data, email marketing data, or online learner data, the data warehouse will be able to handle its storage and analytics. Drive Revenue and Provide a Major Competitive Advantage.

Analysis 142
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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing! Step 7: Market, market, market! What is a Membership Drive?

How To 130
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Building Buy-In for an Online Community at Your Association

Higher Logic

Their discussions, the resources they download, and the feedback they give you are all crucial to building your member personas. Download our eBook, Maximize Association Value with Engagement , for the full list of ways a community builds your association’s member acquisition and member engagement efforts. Be the industry leader.

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Zero-Party Data: A VIP Pass for Personalized Association Marketing

Association Briefings

The smart use of data can have a profound impact on all sectors of an association - membership, marketing, communications, meetings, education, and advocacy. Creating these member experiences is one of the most complex challenges an association’s marketing team faces today. Your average cost-per-click (CPC) would be $5.58.

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100 Super Marketing Tips

Membership Marketing

Do you need some fresh ideas on how to improve your marketing? Then take a look at a new booklet just published by Marketing General Incorporated, 100 Super Marketing Hints. It is a free download. The Membership Marketing Blog is written by Tony Rossell, Senior Vice President of Marketing General, Inc.

Tips 40
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6 Reasons Not to Get New Membership Software (and How to Combat Them)

Aptify

However, it’s important to consider the costs and opportunities involved in not moving to a new system. For example: How much will it cost if a percentage of your membership base leaves due to a poor member experience? Are you juggling multiple systems, such as marketing, event management, and accounting?