leverage-marketing-power-social-proof 
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APRIL 12, 2024
Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Gen Z education. Sponsorship.
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OCTOBER 20, 2023
The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.
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DECEMBER 1, 2023
Member recruitment. To attract young members , you must recruit in ways that make sense to them. Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback.
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DECEMBER 3, 2021
WBT Systems describes how IAPMO developed online courses that plumbers need to maintain licensing or transition into less physically demanding roles. 70 content ideas for social media posts. Kat Sullivan, Marketing Solved ). Donna Sanford (moderator), Vice President, Sales & Marketing, Ascend Media. Quick hits.
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FEBRUARY 12, 2021
Let’s say your association has fully accepted reality and wants to help members acquire the skills and knowledge they need right now, but you don’t have the time or money to design new online courses. Don’t underestimate the power of a walk. Presenters: Harneet Singh, Director of Marketing, Preseem. Association evolution.
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OCTOBER 21, 2022
AMS experts will be showcasing platforms and sharing their knowledge with the association market. see targeted demos of learning management systems aligned to serving organizations that market and sell adult lifelong learning, continuing education, and professional development. More info/register. Host: ASAE. Tue 10/25 from 10 a.m.
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JULY 15, 2022
Tagoras/Leading Learning worked with the American Speech-Language-Hearing Association (ASHA) to develop “ Presenting for Impact ,” a brief course designed to help subject matter experts create more educationally effective content for online courses, webinars, conference sessions, and other types of educational programming.
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