Denver How To Revenue Team 
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APRIL 5, 2024
TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. AI vs human interactions. 1 CAE credit. .
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FEBRUARY 2, 2024
They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Print magazines. Generation Z. More info/register. 1 CAE credit. 1 CPE credit.
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Reid All About it
FEBRUARY 9, 2024
. – Price Elasticity Uncovered: Insights from Data How often are price increase/decrease decisions based on opinion and fear, hampering an association’s ability to extract maximum value from our products because we’re afraid of customer attrition? Hear how the speaker’s team developed a price elasticity forecast.
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OCTOBER 20, 2023
TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Katherine Wayne, AMC Association Management Center ) Dealing with data: how to create reports that work for everyone. Instead of people quietly leaving, they ask how can I sign up for next year?
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OCTOBER 13, 2023
Associations usually rely on corporate marketing budgets for sponsorship revenue. Inspired by a Non-Dues-a-Palooza workshop presented by Lori Zoss Kraska of Growth Owl , TopClass LMS explains how to partner with a company’s CSR team on sponsored education programs that align with both your missions. AI in the workplace.
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MARCH 17, 2023
Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Join us to discuss when to act and how to navigate your response.
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AUGUST 4, 2023
Dale Carnegie Non-dues revenue. I hope to greet and meet many of you there and also at Non-Dues-a-Palooza (NDAP) in Denver in early September. Seriously consider attending if non-dues revenue is a concern for your association. TopClass LMS explains how online education programs can help increase member engagement.
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