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Association Brain Food: 2.2.24

Reid All About it

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Hear how the speaker’s team developed a price elasticity forecast. Generation Z.

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Association Brain Food: 4.5.24

Reid All About it

Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. In a recent survey in fact, over 80% of associations said that they are making non-dues revenue a top priority. Seems like a good place to start. Lessons from the podcast world.

Revenue 259
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Association Brain Food: 2.9.24

Reid All About it

.* – Consultant Open House in the Association Marketplace Come explore this new space for Association Professionals to connect with colleagues, learn about what’s new in the industry, and share their expertise and experience. Hear how the speaker’s team developed a price elasticity forecast. Location: Denver CO.

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Association Brain Food: 10.20.23

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Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. However, Non-Dues programs have the highest potential for overall revenue production. 1 CAE credit. More info/register.

Maryland 276
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Association Brain Food: 10.13.23

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Associations usually rely on corporate marketing budgets for sponsorship revenue. Inspired by a Non-Dues-a-Palooza workshop presented by Lori Zoss Kraska of Growth Owl , TopClass LMS explains how to partner with a company’s CSR team on sponsored education programs that align with both your missions. AI in the workplace. 1 CAE credit.

Revenue 276
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Association Brain Food: 3.17.23

Reid All About it

Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. In today’s environment, hot-button issues threaten to anger, divide or frustrate portions of your members, regardless of whether those issues are relevant to your industry. More info/register.

Revenue 206
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Association Brain Food: 9.22.23

Reid All About it

Lots of fun travel lately: Non-Dues-A-Palooza in Denver, Grand Lake CO, and Asheville NC. Behind the Scenes: How We Built a Webinar Using ChatGPT Hear how the team at Cvent used ChatGPT to create a webinar that was so good, it had people lining up to attend (virtually, of course). More info/register. to 3:30 p.m. – More info/register.

LMS 271