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Revenue-Generating Solutions for 5 Essential Member Needs

Membersuite

The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.

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14 Non-Dues Revenue Tips for Associations Big and Small

MemberClicks

and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams. What is Non-Dues Revenue? But remember: no size fits all.

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Step 3: Create – Once IAEE determined the need, they were able to develop content for those members, starting with an educational series of six webinars. Providing extra education opportunities for these members also opened up a new source of non-dues revenue for the association.

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The Best Marketing for Educational Programs is Content Marketing

WBT Systems

Yet you count on them seeing, opening, and clicking on the promotions you send out about your online educational programs. But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. How to use content to market your educational programs.

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Look Beyond the Renewal: The Best Sources of Non-Dues Revenue

YourMembership

As associations take on the pressures of the economy and increasing member demands, it becomes vital to identify and implement non-dues revenue opportunities to help ensure financial health. Many associations already use a variety of programs to generate non-dues revenue, among the most common being: Annual Sponsorships.

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Association Brain Food Weekly: 11.26.21

Reid All About it

The weekly list of free educational events and resources for the association community…. You can also download a related report from EventMB and IMEX—I did but haven’t read it yet. Here are the educational events scheduled for next week. Who is ADDIE? What is ADDIE is the better question. Event experience mapping.

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How to plan a professional development day for your association  

Freestone

Your continuing education program already likely offers several in-person and on-demand learning courses, annual conferences, and member events. You can think of PD Day as a platform for you to promote how your continuing education program can improve your members’ careers.

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