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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.

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ASAE12 Making Innovation Happen workshop agenda released

Principled Innovation

The agenda for Jeff De Cagna’s upcoming Making Innovation Happen workshop, to be presented during ASAE’s 2012 Annual Meeting (ASAE12) in Dallas, is now available for download [PDF]. Building board support for making innovation happen. Capturing resources for making innovation happen.

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Is ‘freemium’ part of your content strategy? How free content can build brand awareness and attract new members

Association Success

MORE: 4 trends to adopt for an effective member strategy. A longtime member might share a post that prompts new members to join, or someone in a related industry might get their entire office hooked on your newsletter. The post Is ‘freemium’ part of your content strategy? Are you doing enough to engage potential members?

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How Associations Help Under 30s with Career Growth

GrowthZone

Today’s organizations are innovative, technologically savvy, and offer an incomparable list of member benefits. It’s a one-page pdf that associations can share on social media, post websites, include with emails, or feature in member newsletters. For young professionals, association membership matters.

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Association Brain Food Weekly: 11.26.21

Reid All About it

You can also download a related report from EventMB and IMEX—I did but haven’t read it yet. Discover the psychological reasons remote work is cramping our creative style, hear the latest trends in digital creative strategy according to an October 2021 survey, and insights from virtually native creative collaborators at Canto and SketchDeck.

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Associations Unorthodox Shift #2: Crowdsource strategy

Principled Innovation

If you have not done so already, I hope you will download the e-book , and read the Shift #1 post , right away. In a volatile and uncertain world, the real work of strategy is not more centralized planning, but purposeful and rapid learning, which associations can pursue more effectively by engaging their stakeholders through crowdsourcing.

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How to plan a professional development day for your association  

Freestone

Introduction Are you looking for strategies to boost member engagement in your professional development program? A Professional Development Day is an innovative way to keep members engaged with your learning program. You might consider scheduling an annual Professional Development Day!

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