eBook Email Marketing Organization Strategy 
Association Briefings
FEBRUARY 10, 2021
Data-driven email marketing is not only about using the data an association already has about its members, but also about the data it can collect through member interactions and engagements, ultimately predicting future behaviors. In fact, , 81% of marketers say that implementing a data-driven email strategy can be complicated.
Reid All About it
MAY 29, 2020
Virtual event ebook. Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. Organizer: Robert Taflinger.
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Membersuite
OCTOBER 21, 2022
A data warehouse is a data repository designed for the storage, organization, analysis, and reporting of data from multiple sources. Figure out why some initiatives went well or poorly, so you can adjust your strategy and tactics. With a data warehouse in your AMS, your association can compete more strategically in your market.
Higher Logic
MARCH 12, 2019
If you want to get your member engagement strategy up to snuff, begin with aligning your internal strategy. When departments are aligned, it prevents inefficiency and feeling overburdened , and, members receive organized communications, especially the important ones. So here’s the secret. Let’s get started. The biggest payoff?
Higher Logic
MAY 20, 2020
Tip: Sign up for Higher Logic's Super Series to see examples of virtual events as well as learn how to bring more engagement to your organization. You could talk about best practices for marketing strategies, share industry updates from a new perspective, or evaluate the best new products or services that would benefit members.
Higher Logic
NOVEMBER 27, 2018
That being said, it’s time to take a closer look at your marketing automation strategy to see if you’re making any of these common mistakes. But a great strategy needs to be the foundation of your marketing automation campaigns. Tools like Email on Acid can help.). Along with testing comes strategy.
EventMobi: Association Events
OCTOBER 19, 2023
If you run a membership organization, you know how important it is to engage and retain your members. After all, members are the lifeblood of your organization: they support your organization’s mission, attend events, and form your community! Membership drives work best when you’ve got a solid strategy in place.
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