Thu.Aug 09, 2018

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Social Media for Nonprofits: 4 Questions to Answer Before You Start Posting

Wild Apricot

Many nonprofits find that they spend hours writing social media posts in the hopes of attracting new members, but only get just a handful of responses. We have the secret ingredient to social media success — and it might surprise you.

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Single Culture or Multiple Cultures?

Jamie Notter

Nearly every organization we work with confronts an important question at some point in their culture journey: Should they strive for one, uniform culture? Or should they let multiple cultures develop inside the organization? The answer (as frustrating as this can be) is “both.”. In our work, we help organizations create a set of clear Culture Priorities.

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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

With nuclear medicine and molecular imaging rapidly expanding, it’s critical that The Society of Nuclear Medicine and Molecular Imaging’s (SNMMI) members stay informed about the new therapies, devices, and drugs that are redefining the way patient care is managed. SNMMI is a dedicated society that proudly represents 17,000 nuclear and molecular imaging professionals worldwide, working to facilitate the knowledge, tools, and resources necessary to strengthen and advance their meaningful careers i

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Preparing for the Bus

Virtual

We all know one, or maybe we are one. You know – the person that plans for all eventualities, including the most unbelievably improbable situations or opportunities. I like to think I’m that person now, but that wasn’t the case many years ago. For me, this was a lesson presented over and over and over. View Article. The post Preparing for the Bus appeared first on Professional Association Management Company | Virtual Inc.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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A Tale of Two Paradigms

Golden's Rules for Association

Paradigms are the frames of reference that filter our view of the world. They govern how we see things … and can blind you to realties that don’t fit your governing paradigm. Take professional licensure. It’s a no-brainer, right? Some form of professional licensure has existed in America for lawyers since 1763, for physicians and dentists […].

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How to Seed Enthusiasm at Your Next Conference

Smooth The Path

I am a rails-to-trails kind of bicyclist so, I stepped up my game a week ago when I went to northern Vermont to mountain bike on Kingdom Trails. One afternoon we finished our ride at about 5 PM and were relaxing on the lawn of an outdoor bar when the sky opened up and poured. Everyone raced for an awning (which was kind of funny since we all were very muddy, dirty, and sweaty).

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Organizations and Meaning-Making: A Prediction

Idea Architects

In their book, a simpler way , Margaret Wheatley and Myron Kellner-Rogers shared a concise, but compelling proposition: “Life accepts only partners, not bosses.” While I believe this statement has been true since the beginning of time, I predict that a rapidly growing number of individuals and organizations will embrace it and operationalize it. Our memberships and communities are increasingly diverse in needs, aspirations, and perspectives.

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Effort Highlights Speech and Language Services Available to Students

Associations Now

The American Speech-Language-Hearing Association launched a public-awareness effort, composed of new and repurposed content, to connect parents with services available to their school-aged kids. As students around the country prepare to go back to school, the American Speech-Language-Hearing Association wants parents to know about the speech and language services that are available to their children.

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How to Plan an Association Board Orientation

GrowthZone

Make the most of your association’s board orientation by having a well-thought-out plan in place to prepare attendees for maximum payoff. In Part 2 of our Board Orientation series , we focused on how to structure the orientation for a board of directors. The next step in the process is to plan the board orientation session and prep attendees. Share the following information before the orientation session: Goals (meetings are always more efficient when attendees know what they’re there to do).

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Help Attendees Meet Up and Get Talking

Associations Now

Curated conversations make it easier for conferencegoers to get to know one another. The National Restaurant Association’s new effort may provide food for thought for your own association. In a sea of thousands of meeting attendees, it’s still possible to feel lonely. I know, because I’ve been there. I remember attending my very first publishing conference and walking into the general session room that first morning worried about these three things: Where was I going to sit?

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Workshopping Innovation: How We Taught Design Thinking

Association Success

How a group of international association executives experimented with new innovation frameworks. It is one thing to commit to a pathway towards innovation. Bringing people along the road with you, however, can be an innovation project in itself. The process of teaching a new framework, or inspiring your team to embrace a different methodology, is its own opportunity to create and discover.

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Three Takeaways From the Oscars’ Big Rethink

Associations Now

The awards ceremony is getting shorter and giving some new love to mainstream movies. The shift is controversial, but it offers lessons for associations doing a rethink of an event or other tradition. This week’s announcement that the Oscars were getting reworked was met with some fairly strong backlash , which makes sense for a tradition-minded ceremony that many of the world’s biggest stars have a personal stake in.

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Conference Circuit: Studying Society

Associations Now

Rundown Attendees: 5,000 plus. Research papers: 3,000. Program sessions: 600. Exhibitors: 43. The American Sociological Association ’s 113th Annual Meeting begins this weekend in Philadelphia. Attendance is expected to exceed 5,000. More than 5,000 researchers, educators, practitioners, decision-makers, and students involved in the scientific study of society will make their way to Philadelphia this week to share knowledge and new directions in research and practice.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Daily Buzz: Boost Engagement With “Third Place” Theory

Associations Now

As member interaction moves online, leverage digital communities to create year-round buzz for in-person meetups, says Personify. Also: Keep your corporate partners happy. Members count on their association to keep the community connected. As many communities turn digital, the question becomes: How can we continue to encourage engagement when the interactions aren’t face to face?

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Seafood, See Jobs: Fishing Industry Highlights Tariff Fears

Associations Now

The National Fisheries Institute’s newest advocacy campaign describes the local effects—and the potential pain—of the global trade conflict between the U.S. and other countries, particularly China. Like the farming industry , commercial fishing is raising concerns about what it predicts will be the harmful effects of tariffs, using the voices of people actually working in the field.