Eric Lanke
APRIL 2, 2018
We focus a lot on membership sales in my association. This year perhaps more than at any time in recent memory because we have identified increasing our membership numbers as our Wildly Important Goal for the year. In true 4DX fashion, we're trying to engage the whole organization in a concentrated effort on identifying membership leads and recruiting them in as members.
Smooth The Path
APRIL 17, 2018
Email is ridiculously important to the health of our association because at most associations email is by far the most used channel to communicate with our members. But email is in trouble! I am not going to address deliverability (although that is a problem). We are not going to talk all the new filters that purposely block and sort association mass emails into spam folders (that’s a problem too).
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Wild Apricot
APRIL 26, 2018
Every month I compile the internet's biggest list of free nonprofit webinars. Here are all the webinars for May 2018.
YourMembership
APRIL 27, 2018
It’s a challenge in today’s busy, tech-fueled world to cut through the noise of your members’ daily lives and grab their attention. So, how do you do it? Your members are no different from you and me. They also expect convenience and personalization in just about everything they do. Show them you understand their rising. The post 5 ways to grab your association members’ attention. appeared first on YourMembership.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Higher Logic
APRIL 24, 2018
Associations and nonprofits are always trying to make more of an impact with less – less money, less staff, less resources. It’s made them some of the more creative and efficient organizations we’ve ever seen. But there’s still one piece of software you may not be using at full capacity: your volunteer management platform. Volunteer tools are standard for associations and nonprofits, and they can be used for much more than just standard volunteer tasks.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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Spark Consulting
APRIL 25, 2018
The MCI Group recently released the American Engagement Index 2017 (the link takes you to a page where you can enter your contact information to get your own copy, and you really should). There’s lots of interesting information in there, but one thing jumped out at me (and Associations Now ‘s Tim Ebner), in part because I’ve seen this issue in many of my clients: disengaged (or, using Tim’s term, “passive” ) experienced members.
WBT Systems
APRIL 10, 2018
Do you ever daydream about having a new learning platform? Your wish can come true if you know how to make a persuasive case for a new learning management system (LMS) to the decision-makers at your association. Last week, we explained how to prepare your business case for a new LMS —from collecting evidence to gathering allies. Now, it’s time to learn how to present a business case for a new LMS to your board, CEO, or other decision-makers.
Wild Apricot
APRIL 20, 2018
Last month, experts Elizabeth Engel and Sohini Baliga presented a free webinar titled, "Steal These Ideas: 3 Growth Strategies From Top Fundraisers." Unfortunately we ran out of time during the Q&A period, but luckily Elizabeth and Sohini wrote down all the extra questions. Here are their answers.
YourMembership
APRIL 23, 2018
Have you ever been excited about the premiere of a new TV show that you had to watch it, because the promos were just oh-so-compelling? But, while the first episodes were great, by episode four, you start to lose interest and move on to the next Netflix recommendation. Then a few seasons pass, and you hear from your family and friends it’s still a must-watch.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Higher Logic
APRIL 3, 2018
Matching gift programs are an incredible opportunity for nonprofits of all sizes, but unfortunately, many organizations fail to take advantage of that opportunity. Companies with a matching gift program will match part or all their employees’ charitable contributions. And they’re more common than you think. Chances are your organization has already missed out on some of these extra funds!
Blue Sky eLearn
APRIL 18, 2018
Your LMS is ready to launch. What’s next? Congratulations! You did it. You’ve finished the initial implementation of your LMS and are ready to go live. Now what? It’s time to announce your new learning platform and create some excitement while inviting your learners to check it out! Is your LMS is already live? Tweak these ideas to remind your learners what’s available to them.
World Class Boards
APRIL 25, 2018
Strategic planning is a standard exercise at many, if not most, associations/nonprofit organizations. So much so that many smart people mindlessly use it as a prescription for all organizational ills: “Having problems, eh? Do you have a strategic plan? If you do, when was the last time you looked at it?” — as if the only reason why an organization is struggling is because it doesn’t have a strategic plan or isn’t using it.
WBT Systems
APRIL 3, 2018
Do you feel like giving your learning platform a heave-ho out the door? But you can’t, not yet anyways. As dysfunctional and frustrating as that old learning management system (LMS) is, your association still relies upon it. But, let’s face it, your current LMS is holding you back. Maybe it wasn’t designed for associations in the first place. Or, it doesn’t have the functionality to allow your online learning business to grow.
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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
Wild Apricot
APRIL 23, 2018
Wild Apricot is the easiest way to manage your chapters and your membership. Find out what features make us the #1 option for chapters.
YourMembership
APRIL 25, 2018
How often are you looking at your membership management metrics? At my last association, we looked at metrics every day. We even had a visualization room where anyone in the organization can visibly see how we were trending. It enabled the entire staff to start thinking how their individual job impacted our outcomes. You may. The post 5 membership management software metrics to constantly review. appeared first on YourMembership.
Aaron Wolowiec
APRIL 18, 2018
Why is it so hard for people to connect the dots between health and performance? Isn’t it obvious? If we live better, won’t our life be better in every way? Our work life, home life, relationships, family, etc.?
Blue Sky eLearn
APRIL 2, 2018
Bill Mott has 11 years of experience in the virtual events space, bringing with him a wealth of knowledge. 1. How did you become involved with virtual events? I was hired in 2007 by Freeman as a digital media specialist in a brand-new department that focused on content capture and posting the materials online. It was all very new and primitive by today’s standards.
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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more
Higher Logic
APRIL 12, 2018
They say to "never build on rented land," but is that always true? And, if this is the case, why do we continue to put our personal and business' intellectual property on public platforms owned by third parties? In the wake of GDPR and the great Facebook controversy of 2018 ( when 87 million users' data was collected without consent ), this is a great time to think about where you store your data, how you can maintain full control over it, and what improvements can be made to make your members f
WBT Systems
APRIL 17, 2018
Everyone knows “the way we’ve always done it” is not usually the best way to move forward. Yet, many associations continue to have staff and volunteer subject matter experts (SMEs) design and develop online learning programs because that’s been the default mode of operation. To provide a more engaging and effective learning experience for your online students, consider outsourcing instructional design.
Wild Apricot
APRIL 13, 2018
Everyone has a smartphone these days. That’s why many clubs and associations are switching from paper-printed membership cards (which are a big waste!) to digital membership cards.
YourMembership
APRIL 12, 2018
How many times have you scrolled through your social media feeds today? Here’s an astonishing statistic to give insight on how much time you might be spending on them every day: The average person will spend more than five years of his or her life using social media. Considering how much time you might be spending on your mobile device checking your social media, it’s worth incorporating social.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
Aaron Wolowiec
APRIL 6, 2018
Event Garde is committed to professional development, for ourselves and for our industry. As such, we’re avid readers of industry news. We’d like to share these must-reads with you.
Eric Lanke
APRIL 30, 2018
I participated in a SURGE Spring 2018 session on co-creation. Don't know what SURGE Spring 2018 is? It's an online, virtual conference put on by Association Success. Sessions have been recorded and are being posted this week (May 2-4, 2018). Mine will be posted on May 4. Go here for more info. Don't know what co-creation is? You're not alone. In planning for our session my fellow panelists and I decided that we needed to start with a definition of the term -- and then discovered that we all had
World Class Boards
APRIL 25, 2018
Strategic planning is a standard exercise at many, if not most, associations/nonprofit organizations. So much so that many smart people mindlessly use it as a prescription for all organizational ills: “Having problems, eh? Do you have a strategic plan? If you do, when was the last time you looked at it?” — as if the only reason why an organization is struggling is because it doesn’t have a strategic plan or isn’t using it.
WBT Systems
APRIL 24, 2018
Developing a new online course with the help of an instructional designer is an exciting prospect for an association. You’re investing time and money into a relationship with an educational partner who’s skilled at designing engaging and effective learning experiences. You’ll get the best results from this partnership if you know how to best prepare for working with an instructional designer.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
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