Sat.Nov 16, 2019 - Fri.Nov 22, 2019

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Problems Associations Have When Upscaling Marketing Technology

HighRoad Solution

Marketing technology, or MarTech, is more powerful than ever these days. You can upgrade to tools that will revolutionize your association’s communication strategy, automate new member recruitment, and provide powerful data-driven insights.

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What Works Best for Your AMS/CRM: a Swiss Army Knife or a Toolbox?

Delcor

I have carried a small Swiss Army Knife in my pocket for most of my adult life (that’s a long time) except when flying with only a carry-on (grrr, TSA!). I love the convenience of not having to search for a pair of scissors or knife to open a stubborn package. My knife includes a pair of tweezers to remove a splinter and a screwdriver to tighten a small loose screw.

System 55
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When It Comes to Events, Can Quality Mean Quantity?

Association Adviser

Event planners at the Regulatory Affairs Professionals Society (RAPS) took a different, riskier approach to marketing & executing their annual conference. It paid off. The post When It Comes to Events, Can Quality Mean Quantity? appeared first on Association Adviser.

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How to develop your association’s strategy for an engaging member experience

Nimble AMS

Your members expect highly personalized and engaging experiences with your association. Here are some important things to consider in your strategy. Want to make sure your members stick around? Consider these tips for creating a member experience that rivals that of today’s leading for-profit companies. The Salesforce State of the Connected Customer report shows that more than 50 percent of consumers have stopped buying from a company altogether because a competitor beat them on customer experie

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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How to Help Individual & Company Members Adapt to Remote Work

WBT Systems

How to Help Individual & Company Members Adapt to Remote Work. Read more about How to Help Individual & Company Members Adapt to Remote Work.

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Online Payment Processing for Nonprofits: Everything You Need to Know

Wild Apricot

Looking into online payment processing for your nonprofit, association, or membership organization? Pick the right solution with the help of our guide.

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How to Start a Mentoring Program People Want to Participate In

Higher Logic

Think back to your first job out of college. You were probably excited and wanted to learn everything. Along the way, did you have someone who mentored you and helped you along in your profession? If so, you probably never forgot that relationship and the people who made an impact on your career (and possibly your life). Many people want a mentoring relationship like this, but don’t pursue one because of barriers like feeling intimidated or not finding the right match.

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How Hidden Standards Impact Your Life

Virtual

The theme around the tenth episode of Virtual Inc.’s podcast “Five Minutes with Andy” is standards. People don’t realize how important standards – and associations that create standards — are in our lives. Standards keep things running. From firefighting to using technology — even buying a Coke in a vending machine. Standards in some way, shape or form impact all our lives daily.

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Need more chapter volunteers?

YourMembership

Need more chapter volunteers? Is your answer yes to the question? Even chapters with all their volunteer seats filled are often still looking for volunteers. We’ve talked with twelve chapters from twelve different associations about how they are filling their volunteer needs. Here are five tips we learned! (1) Have a team whose job is. The post Need more chapter volunteers?

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Associations Raise Concerns Over Sale of.Org Domain to Private Equity Firm

Associations Now

The nonprofit sector is urging the Internet Society to stop the sale of the.org domain to Ethos Capital LLC, citing fears of significantly higher domain-name renewal fees in the future. Associations and other nonprofit organizations are concerned about increased online costs after the recent sale of the.org domain to the private equity firm Ethos Capital LLC.

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How to Avoid the Pitfalls of Association Onboarding

GrowthZone

Association industry vernacular defines onboarding as a process through which new members move from being organizational outsiders to becoming organizational insiders. Translation? Onboarding is a party and your association is the host. Consider the following two scenarios: In one scenario, you’ve recently met a new acquaintance and invite them to your party.

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How Hidden Standards Impact Your Life

Virtual

The theme around the tenth episode of Virtual Inc.’s podcast “Five Minutes with Andy” is standards. People don’t realize how important standards – and associations that create standards — are in our lives. Standards keep things running. From firefighting to using technology — even buying a Coke in a vending machine. Standards in some way, shape or form impact all our lives daily.

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Building a Legacy of Association Strength: Thomas Foreman, BSIABC

Association Adviser

Thomas Foreman enjoyed a long career in industrial supplies sales followed by a stint working from home for a construction hardware manufacturing company when his wife spotted an ad for what seemed like the perfect position for him: president of the Building Supply Industry Association of British Columbia. “You have to apply!” she said. “You […].

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Recovering From a Gaffe: Lessons From Elon Musk’s Cybertruck Fail

Associations Now

The Tesla CEO managed to find humor in what was an embarrassing scene during a high-profile product launch. Here’s how quick thinking can help you recover, fast. It was perhaps the most exceedingly weird product demo of the year, for a product that seemed out there even for Elon Musk. But then it turned into something embarrassing. Musk, the CEO of Tesla Motors, introduced a new vehicle concept called “Cybertruck” at a media event Thursday evening, and in the midst of it, he made a bold claim th

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Problems Associations Have When Upscaling Marketing Technology

HighRoad Solution

Marketing technology, or MarTech, is more powerful than ever these days. You can upgrade to tools that will revolutionize your association’s communication strategy, automate new member recruitment, and provide powerful data-driven insights.

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The Decision to Join Produces Anxiety

Smooth The Path

Right after I bought my Subaru Legacy, I suddenly started seeing lots of vehicles on the road that were the same color, make, and model. The streets were crowded with cars like mine. It seemed like everyone was out buying them. Have you ever had the same experience? There wasn’t a run on Subaru’s that year. Instead, this is just one of my brain’s quirky confirmation biases at work.

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AMR Meet The Expert Episode 2 - Branding

AMR Management Services

. In this episode Emily Lane, NASCIO's Program and Brand Director, shares why branding is important for associations.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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3 SEO Practices to Guide Your Strategy in 2020

Associations Now

SEO is important, but it’s hard to explain up the corporate ladder and to other departments. Reframing your SEO practices could help drive better results in the coming year. More organizations than ever think that search engine optimization matters. In fact, according to a recent study from Zazzle Media , 97 percent of marketers agreed that SEO was a key part of their marketing strategy.

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5 steps to making decisions faster

Association Success

Ever had a choice you just couldn’t make? We’ve all been there. . Fighting organizational ambivalence, though, is a step beyond having to make a choice in your personal life. When you’re in an association stuck between two places, making any forward motion at all can feel like literally moving mountains. . As Society for College and University Planning president Mike Moss has told AssociationSuccess.org , getting to the heart of what keeps an organization from making decisions can be a bureaucra

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12 Questions to Reveal Whether Your AMS Is Real or Pseudo SaaS

Membersuite

Getting past the marketing messages and sales spiels is key to finding out whether the AMS you’re considering is real or Pseudo SaaS. Read the post to learn 12 questions to ask and the answers to seek in order to become a savvy AMS buyer.

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The Difference Between Duty and Desire for Associations

Smooth The Path

Are the associations with the golden handcuff structure luckier than at-will associations? Some professionals have to become members to maintain their certification or license. Some professionals have to join to get the conference discount. Some professionals join their association because that is just what people like them do. For these associations, retention rates may be high, and these organizations may seem lucky.

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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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Daily Buzz: Help Employees Transition to Remote Work

Associations Now

Don’t leave your team hanging: When transitioning to remote work, provide resources to help employees adapt. Also: meeting trends for 2020. Unless you’ve been living under a rock, you know that remote work is on the upswing. In fact, 43 percent of employees work remotely at least part of the time, according to Gallup’s “State of the American Workplace” report.

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How 1 association booted bureaucracy and started making decisions

Association Success

When Mike Moss first wrote for AssociationSuccess.org , he’d only been serving as president for the Society of College and University Planning for a little over a year. But even then, he knew the organization needed a shake-up. At the time, he authored an essay for the site that detailed his approach to ending, as he called it, “a slow response rate to market and member needs.” .

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Preparing Your Home for the Colder Months

AMG

Now that the warm summer months are behind us, it’s time to prepare for winter. Regardless of whether you expect to see sub-zero temperatures this season or you live in one of the warmer climates, preparing your home for colder weather can save you money and hassle this winter. So, before you dig out your fall sweaters, take a weekend and prepare your home for the cold weather to come.

System 69
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Why Gratitude is an Essential Leadership Skill

Association Adviser

A number of studies have linked gratitude to improved health, stronger relationships and heightened productivity. Here's how your association can encourage a work environment that thrives with thankfulness. The post Why Gratitude is an Essential Leadership Skill appeared first on Association Adviser.

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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.