Sat.Nov 16, 2019 - Fri.Nov 22, 2019

Problems Associations Have When Upscaling Marketing Technology

HighRoad Solution

Marketing technology, or MarTech, is more powerful than ever these days. You can upgrade to tools that will revolutionize your association’s communication strategy, automate new member recruitment, and provide powerful data-driven insights

What Works Best for Your AMS/CRM: a Swiss Army Knife or a Toolbox?


I have carried a small Swiss Army Knife in my pocket for most of my adult life (that’s a long time) except when flying with only a carry-on (grrr, TSA!). I love the convenience of not having to search for a pair of scissors or knife to open a stubborn package.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

When It Comes to Events, Can Quality Mean Quantity?

Association Adviser

Event planners at the Regulatory Affairs Professionals Society (RAPS) took a different, riskier approach to marketing & executing their annual conference. It paid off. The post When It Comes to Events, Can Quality Mean Quantity? appeared first on Association Adviser.

2 Ways to Strengthen Your Membership Referral Program


So you have a pretty solid membership referral program, huh? The problem is.few people actually take advantage of it. (Or Or not as many people as you would like, rather.).


Don't Pick Your Next LMS Until You Read This Guide!

With so many factors and people to consider, how do you make sure you pick the right LMS? It’s simple: This guide covers the crucial considerations with actionable advice and professional insights so you know you’ve picked the perfect eLearning solution.

How to develop your association’s strategy for an engaging member experience

Nimble AMS

Your members expect highly personalized and engaging experiences with your association. Here are some important things to consider in your strategy. Want to make sure your members stick around?


More Trending

Does your association value job boards as much as your members do?

YourMembership Blog

A recent Community Brands study shows that job opportunities are one of the most important benefits to members, yet associations have work to do in this area.

How to Start a Mentoring Program People Want to Participate In

Higher Logic

Think back to your first job out of college. You were probably excited and wanted to learn everything. Along the way, did you have someone who mentored you and helped you along in your profession?

How To 257

Online Payment Processing for Nonprofits: Everything You Need to Know

Wild Apricot

Looking into online payment processing for your nonprofit, association, or membership organization? Pick the right solution with the help of our guide

Building a Legacy of Association Strength: Thomas Foreman, BSIABC

Association Adviser

Thomas Foreman enjoyed a long career in industrial supplies sales followed by a stint working from home for a construction hardware manufacturing company when his wife spotted an ad for what seemed like the perfect position for him: president of the Building Supply Industry Association of British Columbia. You have to apply!” she said.

Build or Buy an LMS? How to Pick the Right Solution for Your Budget

BUDGET. When it comes to picking your next LMS that six-letter word is probably the most important part of the decision-making process. So, what are your options to get the best possible eLearning solution without breaking the bank? Build it or buy it. This guide from Lambda’s eLearning experts details absolutely everything you need to consider so you can pick the perfect eLearning solution for your organization and budget.

Need more chapter volunteers?

YourMembership Blog

Need more chapter volunteers? Is your answer yes to the question? Even chapters with all their volunteer seats filled are often still looking for volunteers. We’ve talked with twelve chapters from twelve different associations about how they are filling their volunteer needs. Here are five tips we learned! (1) 1) Have a team whose job is. The post Need more chapter volunteers? appeared first on YourMembership. Membership & Marketing Volunteer Member Engagement

Tips 163

Four Ways Psychology and Email Marketing Tie Into Each Other

Associations Now

Before your hit send on that next member email, consider the role psychology plays in getting your message across. You could write and design the best email in the world, but unless you consider how it will be received, its ability to resonate with your audience is slim.

How to Avoid the Pitfalls of Association Onboarding


Association industry vernacular defines onboarding as a process through which new members move from being organizational outsiders to becoming organizational insiders. Translation? Onboarding is a party and your association is the host.

How To 102

Why Gratitude is an Essential Leadership Skill

Association Adviser

A number of studies have linked gratitude to improved health, stronger relationships and heightened productivity. Here's how your association can encourage a work environment that thrives with thankfulness. The post Why Gratitude is an Essential Leadership Skill appeared first on Association Adviser.

Need Remote Learning ASAP? Don’t Pick Your Next LMS Before Reading This!

Need to go remote or move your training programs online? Download this guide to identify and overcome the biggest eLearning challenges so you can pick the perfect LMS without wasting time, money, and effort, even if you are just starting your eLearning journey.

How 1 association booted bureaucracy and started making decisions

Association Success

When Mike Moss first wrote for , he’d only been serving as president for the Society of College and University Planning for a little over a year. But even then, he knew the organization needed a shake-up.

3 SEO Practices to Guide Your Strategy in 2020

Associations Now

SEO is important, but it’s hard to explain up the corporate ladder and to other departments. Reframing your SEO practices could help drive better results in the coming year. More organizations than ever think that search engine optimization matters.

Problems Associations Have When Upscaling Marketing Technology

HighRoad Solution

Marketing technology, or MarTech, is more powerful than ever these days. You can upgrade to tools that will revolutionize your association’s communication strategy, automate new member recruitment, and provide powerful data-driven insights

Advocacy Strategies: Cutting Through the Clutter

Association Adviser

With the vast and growing number of trade associations vying for the attention of the same 535 federal legislators, what can your association do to influence policymakers to act on your behalf? The post Advocacy Strategies: Cutting Through the Clutter appeared first on Association Adviser.

Need Remote Learning NOW? Get Online Quickly & Easily With This Can’t-Miss Guide

Remote learning is becoming more important than ever. Whether you’re scrambling to get your eLearning launched, or need to upgrade to meet increased demand, this guide will eliminate the guesswork so you can find your perfect LMS!

5 steps to making decisions faster

Association Success

Ever had a choice you just couldn’t make? We’ve all been there. . Fighting organizational ambivalence, though, is a step beyond having to make a choice in your personal life.

FAQ 92

How to Delight Meeting Attendees in 2020

Associations Now

Meeting planners seeking to engage attendees must harness the uniqueness of the destination to succeed. Attendee satisfaction is the best indicator of the success of your meeting, reports Event MB in its State of the Event Industry survey. What attendees want, more and more, is authenticity.

More Member Value in the Form of a 401(k)? Maybe!


If increased membership recruitment and retention are on your organization’s holiday wish list, well.the holidays may have come early. Have you ever heard of a 401(k) MEP? The “MEP” stands for Multiple Employer Plan.).

Where to Find the Time for Advocacy

Association Adviser

Investing time for advocacy gradually now makes the process less burdensome for members in the future when your association’s efforts are needed the most. The post Where to Find the Time for Advocacy appeared first on Association Adviser. Advocacy Features advocacy

How to Avoid Fundraising’s Quiet Killer: Donor Attrition

Speaker: Jay Wilkinson, CEO & Founder, Firespring

It doesn't take an industry professional to know that nonprofits highly depend on donations. The marketing emails, events, and website design are meant to attract new donors, when what we should be doing is trying to keep the donors we have. Teach a man donor acquisition and he'll get donations for the day--teach a man donor retention and he'll get donations for a lifetime. John Jay Wilkinson, CEO and founder of Firespring, and learn how to get donations for a lifetime. In this session, Jay will help us learn how to step off of the donor acquisition treadmill and rev up donor retention. Six out of ten donors give only once, but this doesn’t have to be your reality. Jay will help us understand how a 10% increase in donor retention will more than double the lifetime value of a donor and minimize our reliance on producing constant appeals for new donors.

Catch Nimble AMS at the 2019 ASAE Technology Exploration Conference

Nimble AMS

Where and when you can visit with the Nimble AMS team while you’re there. Join the Nimble AMS team at the?Community Community Brands?booth booth #613 during the?2019 2019 ASAE Technology Exploration Conference December 3-4 in Washington, DC. ASAE TEC 2019 ,?association

How One CEO’s Out-of-Office Messages Draw Fans and Build Trust

Associations Now

The CEO of an association management company has become famous for his ambitious out-of-office email messages. His success with these humorous gems shows the importance of fun and authenticity in your interactions—whether or not you’re taking a break.

[The Highlight Reel] Tips for Boosting Conference Registrations


The Highlight Reel is back! And this time, we’re tackling conference promotion. If your organization hosts an annual conference, chances are, that’s your biggest event of the year.

Podcast: How to Create Better Member Surveys

Association Adviser

Rachel Clemens of Mighty Citizen talks with The Association Adviser Podcast about why associations should survey members, building trust in surveys, & components of a truthful, informative survey. The post Podcast: How to Create Better Member Surveys appeared first on Association Adviser.

AMC-Managed Organizations are More Stable than Standalone Organizations

Why do organizations managed by Association Management Companies outperform standalone organizations? This paper seeks to answer that question through the results of a study examining the rates of change in the length of chief staff executive tenure and changes in office locations of membership-based organizations between 2009 and 2015.

Having a hard time making decisions? You’re not alone

Association Success

One of the quickest lessons you learn when you get into the association industry is about just how slowly any change happens. . It’s one of the things that was told to me, over and over again, when I first attended the American Society of Association Executives’ annual conference just weeks ago. Having joined just days earlier, my initiation into the industry was more of a jump right in.

An Active Approach to Board Diversity

Associations Now

Board diversity is still a challenge at nonprofits and for-profits alike. Solutions will require actively thinking about strategic needs—and noticing the people raising their hands to help.

Long-term Strategic Planning According to ACCE (Plus Examples)


With the end of the year on the horizon, many organizations are starting their annual planning processes. Which is fairly common.but when’s the last time your association or chamber did the work to develop a long-term strategic plan? A plan for the next five, ten, even twenty years? In the.