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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

That’s why marketing is such a crucial step to the success of your association events. Far and away one of the most effective channels for association event marketing is email. This reach of this medium is unrivaled, with 99% of consumers checking their email daily. Gather important data from your email campaigns.

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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

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6 Ways Associations Can Use Webinars to Engage Members and Increase Non-Dues Revenue

Higher Logic

To supplement the webinars, provide additional online courses and certifications through a Learning Management System (LMS) and boost your non-dues revenue even more. Want to learn more about automating your email communications ? Check out the Ultimate Guide to Marketing Automation, available below.

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The ASAE Annual Exhibitor Email Deluge

Reid All About it

Every year, when I register for the ASAE Annual Meeting, I check the box to receive emails from exhibitors. As a writer/marketer, I like seeing how vendors in my community use email marketing. For example, a meeting planner has no interest in a learning management system.

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How to Ensure Your AMS Reports Include The Right Data

Membersuite

They help you make the best decisions about strategy, programs, events, content, benefits, marketing, and more. Establish the system of record. If you store data in multiple systems, make sure your AMS is the primary record for a person’s contact and other essential information. Siloed data is of no use.

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Motor City, ASAE 2015 and a Remarkable Year at YM

YourMembership

We started 2015 with a bang by announcing the purchase of Digital Ignite , an award winning Learning Management System, to the YM suite of products, creating the leading member engagement platform for organizations.

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Nailing New Member Onboarding: Everything You Need To Know

MemberClicks

Access to your members-only content, online community, learning management system, job board, etc. To make sure these communications actually happen (especially given how busy you are), we recommend setting up an automated email marketing campaign targeting your new members exclusively.