Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. Learning business. Membership tiers. But do you?

Chicago 200

Chicago Newsletter Mooc Education 200

Higher Logic

OCTOBER 12, 2017

We all know it’s true: technology is becoming more vital with each passing day. As useful (and addictive ) as technology can be, many nonprofits still don’t know how to reap the full benefits of their various software platforms. Online community and marketing tools open up communications with your supporters.

Technology 179

Technology Strategy Software Tools 179

Reid All About it

JUNE 30, 2023

Host: Nexus Marketing Agency Speakers: Mackenzie Burckbuchler, Partnership Success Specialist at Double the Donation Jessica King, Business Lead at Getting Attention Patrick Larkin, Nonprofit & Business Consultant at CSR – Consulting. Hear about newsletter best practices to increase engagement and curate outside content.

Chicago 205

Chicago Newsletter Revenue Education 205

Blue Sky eLearn

FEBRUARY 4, 2020

For your association’s member businesses, this may mean mastering new emerging technologies in your industry or even hitting specific success metrics within their own internal processes. This ensures no member is deterred due to an unfamiliar, inconvenient website regardless of the technology they’re visiting it through.

Organization 270

Organization LMS Software Social Media 270

ISAE

SEPTEMBER 7, 2023

Unlocking Growth Potential: The Benefits of Working with a Marketing Agency Whether you run a small business that's just starting out or an established business looking to expand, working with a marketing agency can help unlock your growth potential. Sending out an email newsletter is another great way to encourage engagement.

Marketing 52

Marketing Indiana Newsletter Social Media 52

Associations Now

JANUARY 31, 2017

Read on for some suggestions on to improve your email production workflow. Here’s a bit of a conundrum to start out the year: Despite all the complaints about email filling up our inboxes and generally annoying us, email newsletters and marketing messages are doing pretty well from an attention-grabbing standpoint.

Email Marketing 40

Email Marketing Marketing Tools Newsletter 40

Associations Now

MARCH 12, 2024

Associations have more opportunities than ever to engage with their communities via email, though challenges remain in terms of personalization, targeting, and data security. The 2023 Association Email Benchmark Report , published last month by the technology firm Higher Logic, highlighted the virtues of sophisticated email marketing.

Report 59

Report United States Analysis Email Marketing 59

Reid All About it

JULY 7, 2023

You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. 1 CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

Higher Logic

MAY 8, 2019

Members may want email from you, but only on topics that are relevant to them. If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.) Resource: Email Marketing vs. Marketing Automation [Explained]. That is not always the case.

Tips 166

Tips Email Marketing Newsletter Communications 166

GrowthZone

DECEMBER 3, 2021

In one of his newsletters, he sent a word find similar to the one in this article. engage GrowthZone AMS leads database email marketing. automation software streamline website design productivity technology success. Check out Frank’s blog post: 5 Social Media Marketing Tips for Associations.

Social Media 78

Social Media Newsletter Email Marketing Member Engagement 78

Higher Logic

DECEMBER 6, 2018

In the 2018 Membership Marketing Benchmarking Report from Marketing General, Inc., associations surveyed revealed the most common level of segmentation for their member marketing efforts: 55% – Membership level/type. Behavioral data and segmentation are key to maximizing the value of your targeted marketing efforts.

Newsletter 189

Newsletter Maine Content Examples 189

Association Briefings

MARCH 30, 2021

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Digital elitists have tried to “kill” email since 2009. reaching 277.7 of the U.S. population.

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Reid All About it

JANUARY 6, 2017

I just ordered Tech Success for Associations , a new release (free for ASAE members) from the ASAE Foundation’s Technology Success and Readiness Study. Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

I just ordered Tech Success for Associations , a new release (free for ASAE members) from the ASAE Foundation’s Technology Success and Readiness Study. Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JULY 16, 2021

Usability testing is the latest version of that phenomenon—and it’s a good thing to learn about over on the Fionta blog since it solves lots of problems and increases the value of your technology investments. Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

NOVEMBER 20, 2020

Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. From the rise of the hybrid event model, rapidly emerging technologies, increased online communities, wider global reach and new revenue streams, one thing is certain, the future will open up more opportunities for events than ever before.

Certificate 370

Certificate System Dallas Price 370

Associations Now

APRIL 12, 2023

The association analyzed and mapped the data using its email system to determine how much email, on average, members received from all departments. Data as Cleaning Solvent LaRose recommends associations conduct an email audit to examine existing emails and determine what’s working and what isn’t.

Newsletter 89

Newsletter Email Marketing Process Products 89

Reid All About it

JANUARY 29, 2016

One of the ways I’m contributing to the Association Executives of North Carolina (AENC), as a member of its professional development committee, is by compiling a list of professional development opportunities that’s shared in AENC’s weekly newsletter. This morning, I thought, why not share it here too? So here goes.

North Carolina 150

North Carolina Newsletter Email Marketing Committee 150

Higher Logic

JANUARY 31, 2019

In its 2018 Membership Marketing Benchmark Report, Marketing General reveals that: 27% of individual member organizations have trouble attracting and/or maintaining younger members. The Wall Street Journal reports : “The flip side of being digital natives is that Gen Z is even more adept with technology than millennials.”.

Communications 184

Communications millennials Tips Software 184

Associations Now

AUGUST 2, 2019

AI Goes Both Ways While AI is often thought of in terms of marketing when it comes to email, it’s been widely used in nonmarketing contexts for decades. Unfortunately [for marketers], this means the user is in total control,” she explained. “And Contemplating where to employ artificial intelligence?

Newsletter 104

Newsletter Email Marketing Content Tools 104

Higher Logic

JULY 19, 2018

But, how many times a week do you scroll through your inbox and think, "Why am I receiving emails about something completely irrelevant to me?" or "Why am I being sent this email asking me to register for an event that I already registered for?". Segment email lists so that each member receives email that is relevant to them.

Tips 159

Tips eBook Newsletter Marketing 159

Reid All About it

JUNE 17, 2016

– How to Leverage Webinars to Fuel Your Marketing & Sales Engine. Meeting planners need to stay on top of technological advances, corporate initiatives, budget restrictions, attendee expectations, meeting innovations and organizational goals or risk becoming obsolete. – Sample Swap for Newsletter Templates.

LMS 150

LMS Raleigh Content millennials 150

Aptify

DECEMBER 6, 2017

One of the most important players in your association marketing plan doesn’t have a place in the org chart, doesn’t have an office, and doesn’t even get vacation time. You take this player for granted as long as they assist your marketing efforts. Does it support your association marketing plan in a 21st century way?

Marketing 56

Marketing Software Content Process 56

AssociationChat

APRIL 10, 2020

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. Advanced Medical Technology Association (AdvaMed); Saving Jobs and Lives – End Device Tax. E-Newsletter.

Newsletter 52

Newsletter Austin Committee America 52

Higher Logic

MAY 29, 2020

This is how you can prove your new member community will be a valuable technology investment. Online engagement tools open up a new world of advertising space and give you a new way to attract sponsors with compelling and diverse offers around events, community ad space, and member newsletters and mailings. Staying Relevant.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Disciple Media

FEBRUARY 7, 2024

In this blog, we’ll explore how to get your membership set up for success (Part 1), and strategies to market and sell your membership (Part 2). Selecting the best platform to host your membership The right technology can make or break your online membership. Share this story across all marketing channels.

How To 36

How To Social Media Content Price 36

Fonteva

MARCH 19, 2020

Identify opportunities for technological innovation. This is the first email marketing design trend on this list. If some of your members have opted out of email or direct mail communications, ensure those preferences are respected in all of your campaigns. Identify opportunities for technological innovation.

Tips 52

Tips Recruiting Recruitment Tampa 52

Associations Now

SEPTEMBER 26, 2017

Social media is a great way to build excitement about your event—but don’t lose sight of these other tried-and-true marketing methods. Your social media channels are also a great medium for marketing your meetings and building excitement. Tout segmented programming via email. It seems like a lifetime ago, doesn’t it?

How To 68

How To Social Media Newsletter Video 68

GrowthZone

NOVEMBER 23, 2020

Marketing automation. Email marketing. Email marketing. Email marketing. Campaigns and email marketing. Email communications with newsletter platform integration. Online payment processing. Mobile credit card processing. Fundraising. Online store/e-commerce. Member app.

Membership Management 78

Membership Management Software Directory System 78

MemberClicks

OCTOBER 6, 2022

Build member personas to encapsulate the kinds of person you’re targeting—then tailor your communications and marketing to resonate with that audience. Reaching out to prospective new members only via email or on social media isn’t enough—you’ll need to spread your message far and wide. Membership marketing.

Membership Management 52

Membership Management Software Social Media Recruiting 52

Reid All About it

SEPTEMBER 30, 2022

Education marketing/sales. WBT Systems examines what learners are really buying and explains how to apply what Godin’s describing to the way you market and sell your association’s educational programs. Newsletter engagement. Host: Brandt Krueger, founder, Event Technology Consulting. Member/customer engagement.

Blended Learning 41

Blended Learning Software Education Marketing 41

Association Adviser

AUGUST 11, 2016

Mobile readers engage with emails longer than desktop readers do, with 67.1 Laura Taylor also mentions that “more than half of website visitors and newsletter recipients are viewing digital media on a mobile device, and that percentage is growing rapidly. Brianna Lawson is an online marketing specialist at Naylor Association Solutions.

Social Media 60

Social Media Newsletter Content Email Marketing 60

Associations Now

NOVEMBER 17, 2015

Like web design in general a decade ago, email design remains mired in a set of inconsistent standards and poor rendering support by popular clients. The result is that email marketers are often stuck playing it safe. And as a result, email design tends to be fairly conservative out of necessity. Thinking Creatively.

Newsletter 40

Newsletter Email Marketing Marketing Tools 40

Reid All About it

OCTOBER 11, 2019

Seven ways to boost your newsletter open rate. Michael Brenner, Content Marketing Institute ). Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media.

DC 50

DC Washington Content Education 50

Association Adviser

MARCH 8, 2016

Before your association sends its next member newsletter or email announcement, ask yourself: when was the last time you updated your email list? The post Clean Up Your (Email) Act appeared first on. For more about this topic, click on the headline.

Newsletter 60

Newsletter Email Marketing Communications Marketing 60

Fonteva

DECEMBER 19, 2019

However, with advancements in technology and an online world saturated with experiences, it’s always a good idea to review the basics and see if there is any room for improvement. Email marketing. Email marketing. Engagement secures your association’s relevance and fuels healthy member retention. Live events.

Member Engagement 59

Member Engagement Strategy LMS Class 59

Slice-Works

MARCH 23, 2018

Changes in technology, changing trends, or new issues in your industry can all present new challenges. Is your marketing strategy translating to traffic and leads? I’ve always said that there are no silver bullets in marketing. The numbers don’t lie. That’s why social media analytics are so important.

Social Media 28

Social Media Strategy Review Newsletter 28