Higher Logic

MAY 20, 2020

Survey your members or repurpose existing content from your blog and other resources for new topics that interest your members. To make the webinar interactive, you can ask members to fill out polls, hold an Ask-Me-Anything (AMA) in your online community , and share social media handles to connect online and build relationships.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Disciple Media

FEBRUARY 6, 2024

Surveys and feedback: Directly ask your audience what they want through surveys, social media polls, or feedback forms. This allows for more personalized content and marketing strategies. Utilize a combination of email marketing, social media, content marketing, and partnerships to reach potential members.

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How To Price Analysis Content 36

MemberClicks

SEPTEMBER 27, 2023

How to Get More Event Registrations Here are some strategies to help your event stand out and attract more guests. Take advantage of this by leveraging ads on the social media channels your members and ideal member profile frequent the most. Optimize your emails Remember, email is still a top promotional channel.

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Disciple Media

FEBRUARY 7, 2024

In this blog, we’ll explore how to get your membership set up for success (Part 1), and strategies to market and sell your membership (Part 2). Strategies for identifying your ideal audience Identifying your ideal audience is what will set you up for success in selling your membership.

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How To Social Media Content Price 36

Membership Marketing

MARCH 8, 2012

Whether you are an association professional or a relationship marketer, join the discussion on the Membership Marketing Blog and share your ideas and counsel. Fundraising with Social Media. In the March edition of Associations Now , Andrew Lang highlights a social media success story titled Tweeting for Dollars.

Social Media 40

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Higher Logic

JANUARY 31, 2019

If it’s the latter, it’s time to reshape your strategy. Translation: In order to experience said boosts in membership from younger people, your engagement strategy must be broader than one age group (ahem, Baby Boomers). Simply put: stereotypes are outdated and assumptions can’t be ground for your strategy. Cue the Aretha).

Communications 184

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Higher Logic

NOVEMBER 21, 2018

Adobe’s recent study about email marketing revealed more about these reactions to personalization. In Adobe’s survey, e mployees said that the most annoying thing when receiving an email offer from a marketer was: “An offer that makes it clear that the marketer’s data about me is wrong” (22%). But first….

Marketing 149

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Disciple Media

AUGUST 23, 2023

Delve into your potential clients’ world through surveys, interviews, and social media analysis. Creating these personas will guide your content creation, marketing strategies, and overall approach, ensuring alignment with your target audience. Build a content strategy Content is king.

Price 36

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Fonteva

MARCH 19, 2020

They experience strong event turnout and growing engagement through other channels such as social media and discussion boards. For example, if you successfully incorporated new registration measures, or unsuccessfully incorporated new engagement strategies, plan your next event with that in mind.

Tips 52

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Reid All About it

MAY 14, 2021

Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. Presenter: James Burron, co-founder and president of the Canadian Association of Alternative Strategies & Assets. Hear insights culled from OnBoard’s 2021 Board Effectiveness Survey. More info/register.

St. Louis 341

St. Louis Technology Strategy Conference 341

Association Adviser

OCTOBER 13, 2016

Unfortunately, doing more with less is a new reality, but with appropriate planning and a written strategy, associations of all sizes can move toward an A+ communications program. Survey highlights. Integrate communications through print, online and social opportunities: [link] @AssocAdviser. Primary challenges.

Communications 60

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Achieve

JANUARY 27, 2023

Adjust your strategy over time. Having a comprehensive and functional CRM is essential for developing a data-driven fundraising strategy for recurring donors. Once you’ve done that, send out a survey to your supporters to gauge their interest. Market recurring giving. Social media. Email marketing.

Software 52

Software Tools Strategy Marketing 52

Associations Now

JANUARY 16, 2020

For truly honest answers, send out a confidential survey asking all employees about office power dynamics, the quality of the organization’s overall communication, and if they’re intimidated by higher-ups. Getting attention in the digital space isn’t just about a few email marketing campaigns or the occasional newsletter.

Newsletter 52

Newsletter Email Marketing Video Communications 52

Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy.

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MemberClicks

FEBRUARY 9, 2023

To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. Targeted marketing for your association can help you reach and connect with new members, as well as better engage your current ones. But that’s where a marketing plan can help.

Marketing 98

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Disciple Media

AUGUST 21, 2023

Align with market demand: Check that there is demand for what you want to offer by conducting some research. Test the waters: Dive in and share content on social media or blogs to see what the reaction is. Social media is a great place to start building an audience who will be receptive to your offering.

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Reid All About it

NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

Association Adviser

MAY 20, 2014

According to survey respondents, other important uses of an unexpected budget surplus would be developing a real mobile strategy (34 percent agree); enhancing social media capabilities (31 percent) and launching new communication vehicles (29 percent).

Tools 60

Tools Indiana Technology Analysis 60

Associations Now

NOVEMBER 7, 2013

15 % The increase in the use of video in email marketing from 2012, according to the “2013 Online Video Marketing Trends Report.” ” A new report on online video marketing looks into some of the latest trends, including incorporating video into email. What else is holding people back?

Video 40

Video Email Marketing Social Media Cost 40

Reid All About it

OCTOBER 21, 2022

Survey invite. iMIS by ASI invites you to participate in their annual Membership Performance Benchmark Survey to help uncover upcoming trends in technology and digital transformation; membership acquisition, engagement and retention; and association goals and challenges. Tue 10/25 at 3 p.m. 1 CAE credit. More info/register.

Revenue 44

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Associations Now

AUGUST 12, 2018

“We now know over 85 percent of our membership views emails in a handful of ways and we can optimize our emails for those scenarios, increasing our email marketing success as well as member satisfaction,” said Marisa Kushner, CLARB’s Communications Specialist. Shouldn’t your communications strategy reflect that variety?

Tips 45

Tips Email Marketing Communications Tools 45

Associations Now

AUGUST 23, 2013

Recently released cross-industry research highlights successful strategies and tactics when it comes to social media and digital marketing efforts within the exhibition industry. But does the same hold true for exhibitions and their digital marketing efforts? Johnson Experience Marketing.

Industry 40

Industry Marketing Social Media Revenue 40

Associations Now

MAY 12, 2014

In fact, 80 percent of companies are producing video content for their websites, according to the “ 2014 Online Video Production Trends Report ” from the Web Video Marketing Council. Most online videos (81 percent) are being produced for company websites, followed by social media and networking sites (69 percent).

Video 40

Video Report Marketing Email Marketing 40

Reid All About it

MAY 19, 2017

Learn about the role of original data and thought leadership for associations; the best way to collect original research; how to identify consumers, members, and membership categories to drill down and get important data without generating survey fatigue and keep response rates high. Host: American Marketing Association. 1 CAE credit.

DC 150

DC Washington Chicago Tips 150

MemberClicks

APRIL 4, 2023

Send surveys and collect results with reporting features. Member community tools including a membership directory, event calendar, and social media integration to share opportunities and events with all members. Social media post creation using the Over app to engage and impress followers with a high-quality marketing campaign.

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Reid All About it

OCTOBER 11, 2019

Instead, they should aim to meet the needs of advanced practitioners—and he’s seen survey results that back up his argument. Presenter: Jake Fisher, co-founder of Bridges Strategies. Attendees will also gain insight by learning benchmarks for success as revealed in the 2019 Global NGO Technology Report. More info/register. Host: ASAE.

DC 50

DC Washington Content Education 50

Reid All About it

FEBRUARY 25, 2022

WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too. “If

Revenue 40

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Beth Kanter

JULY 18, 2019

SalesForce.Org recently presented a webinar where they shared a research report on marketing and engagement tools, channels, and strategies for nonprofit organizations. I was curious to see if they were tracking current or future uses of AI. . Is your nonprofit currently using AI tools as part of your fundraising strategy?

Marketing 9

Marketing Email Marketing Survey Social Media 9

Disciple Media

JUNE 29, 2023

Consider utilizing surveys, social media analytics and customer feedback to continuously refine your understanding of your audience. Content marketing is a powerful tool for attracting, engaging and converting your target audience. Create some focus and structure for yourself by developing a content strategy.

Strategy 36

Strategy Social Media Review Content 36

Disciple Media

OCTOBER 24, 2023

For businesses seeking to foster deep connections and brand loyalty in today’s digital landscape, establishing a paid community has become a pivotal strategy for knowledge sharing and purposeful networking. A paid community is the antithesis of the vast, often chaotic world of open online forums or public social media platforms.

Strategy 36

Strategy Tips How To Price 36

Beth Kanter

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. We want our donors to be advocates.

Marketing 28

Marketing Social Media millennials Video 28

MemberClicks

MAY 13, 2022

Email Marketing. Effective marketing for your association doesn’t just involve your website — email is a crucial engagement tool to keep in touch with your members and promote your upcoming events, learning opportunities, and more. You can make changes to your strategy based on these results. Event Management.

Software 52

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MemberClicks

OCTOBER 10, 2023

Two considerations are: Leadership Strategy: Consider if staff or volunteers will helm the program. Build a Comprehensive Marketing Plan Communicating your nonprofit membership benefits effectively is just as important as establishing them in the first place. If your current team is stretched thin, think about bringing in volunteers.

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Association Briefings

AUGUST 23, 2021

Brand marketers, agency execs and email marketing experts say email marketing has already reaped the benefits of the decision, even though the cookie removal has been delayed until late 2023. Social Media It’s no secret: your members are hooked on social media. In 2020, over , 3.6

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Achieve

JULY 14, 2022

The best part: Email marketing is inexpensive and likely to result in a high return on investment (ROI). . Despite the rising popularity of other digital channels like social media and. email is not dead! the number of worldwide email users reached 4.2. online donor engagement. text messaging. Whether you.

Newsletter 52

Newsletter Email Marketing Video Cost 52

Disciple Media

DECEMBER 27, 2023

Market your business Marketing your business is where the fun begins. Use social media to create buzz, write blog posts to share your expertise, and maybe throw in some email marketing to keep your audience engaged. Regular surveys, feedback forms, and open communication channels are great for this.

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How To Library FAQ Content 36

Delcor

OCTOBER 16, 2018

In that way, current and prospective members are perusing your website, social media, app, online community, etc., Does your team have the necessary digital skills to enact that strategy? Content strategy. Content strategy. Website strategy (or website editorial mission statement). Communication strategy.

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Social Media Software Content Team 65