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Association Brain Food: 7.7.23

Reid All About it

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. If your association has a website redesign project on the horizon, there’s no need to ask ASAE Collaborate about RFP samples. AI and event planning. Fascinating times, right?

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Defining Your Member Value Proposition

MemberClicks

An Example of a Value Proposition A simple sample example of a value proposition for a fast food restaurant could be “hot, delicious food served quickly at an affordable price.” MemberClicks is a complete, robust system for efficiently managing membership, dues, benefits, website content, volunteers, events, and more.

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Video Marketing Strategy: How To Bring Your Brand To Life

CMA Solutions

BUILDINGS.com quickly called its nearly glare-free illumination the event’s top trend. This created an opportunity for us to publish on our website and social media channels to increase the overall results. Social Videos Video marketing makes every other marketing tactic pop, especially your social media accounts.

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5 Ways Technology Can Push Your Fundraising Strategy Forward

Higher Logic

Fundraising campaign management tools allow you to create and track campaigns, accept online donations, and manage fundraising events. Multichannel marketing tools enable simple communication and campaign promotion via email, direct mail, content management, and social media. Social media integration.

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Association Brain Food Weekly: 12.8.17

Reid All About it

The weekly list of free educational events for the association community… It’s the most wonderful time of the year. If you see me there, please introduce yourself (even if we’ve met before because my brain is like a sieve when I’m in a crowd—high-adrenaline social introvert syndrome) and tell me you read Brain Food.

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Q&A: A Balanced Approach to Member Engagement

Association Adviser

Hopefully you have a general idea of who your membership is based on membership or event registrations. Use your observations about the type of professionals you see at meetings and events as a starting point for segmenting your membership and coming up with communications that speak to those segments. It’s harder, but possible.

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Tracking Client Success with Organic Conversions

Nexus Marketing

Here are the most common ways we set up conversion tracking in GA4: Form submissions in enhanced measurement – By turning on form interactions in enhanced measurements, a form submit event is created, allowing us to track how many forms were submitted and what channel of traffic they originated from. How do we set it up?