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Bio Products Group Rebrands, Expands to Adapt to Changing Industry

Associations Now

As industries change, so do their associations. Here’s the story of how a biological products group is keeping up by expanding its membership and changing its name. Department of Agriculture] or Capitol Hill, we really want to try to be the voice for the entire biological industry.”.

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Startup Stories: Commercial Construction Sustainability Association

Associations Now

To start, the group will track and report on sustainable building projects in the commercial and industrial space, so other members can consider using the specific features in their next building project. In addition, CCSA will report on new energy-saving products and technologies, allowing members to gain access to valuable information. “We

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Startup Stories: National Black Brewers Association

Associations Now

The craft brewing business accounts for nearly a quarter of the $120 billion beer industry revenue in the U.S. National Black Brewers Association Launch: May 2023 Leadership: Kevin Asato, Executive Director Website: [link] However, a group of Black entrepreneurs are determined to change this dynamic. . Early work.

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Protech Adds Chief Revenue Officer to Accelerate Growth and Boost Industry Partnerships

Protech

In this position, Bjorn will focus on aligning all revenue-generating departments to accelerate growth, build upon established strategic industry partnerships and enhance Protech’s ability to offer its customers a best-in-class technology stack around their association management software.

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2015 Association Management Trends and Important News from YM

YourMembership

It’s only the first week of the New Year and we are already off to an exciting start as YourMembership proudly announced this week the acquisition of Digital Ignite and that we will be adding its Learning Management System to YM’s expanding suite of products. The leadership vacuum. Changing membership models.

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Your Next Great Event Idea Is an Already Great Product

Associations Now

One media organization is producing a new event, which is an extension of one of its most recognized products. Can your association do something similar with its most popular products, services, or brands? News leveraging a well-known brand and product and extending it to the event space.

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Video Marketing Strategy: How To Bring Your Brand To Life

CMA Solutions

64% of users are more likely to purchase a product online after watching a video. Product Videos Product videos educate prospects in a compelling way that quickly builds trust and interest. We used creativity and some humor to capture the essence of the product in a short video. hours per week in 2018.

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