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Association Brain Food: 5.24.24

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In facilitated conversations, participants will explore how the industry can come together to develop helpful resources for all stakeholders in the AMS/CRM selection process. Julius Solaris of Boldpush is a good follow on LinkedIn if you’re interested in event planning and marketing. Credentialing prep groups. Association magazines.

LMS 244
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Association Brain Food: 4.12.24

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Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Your professional development programs must adapt to their traits, values and expectations.

Revenue 256
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Association Brain Food: 4.19.24

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If you work with chapters, components or affiliates, this post will give you a sense of how it will feel to hang out with your community at CEX: Association Component Exchange hosted by Billhighway, Impexium and Mariner Management in Chicago on May 7 or in DC and online on May 10. Education + mentoring. Decline of trust. Fri 4/19 at 1 p.m.

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Association Brain Food: 2.23.24

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I’d love to see that phrase in membership marketing copy. Learning subscriptions. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription.

DC 261
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Association Brain Food: 9.22.23

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TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. Both groups need to know how your association could fit into their educational plans, either by serving as an alternative to college or supplementing what they learn there. Gen Z education. More info/register.

LMS 266
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Association Brain Food: 10.20.23

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The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272
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Association Brain Food: 11.3.23

Reid All About it

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. I’ve had a few writing projects finish recently and have room for more client work in my schedule.

Tools 272