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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

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Association Brain Food: 11.10.23

Reid All About it

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Host: UST Education Speaker: Brianne Wheeler, Director of Marketing at PropFuel Wed 11/15 at 1 p.m. – New association event. CAE credits.

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Association Brain Food: 3.17.23

Reid All About it

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. Learn what elements of engaging and effective online learning you must build into your live and on-demand programs.

Revenue 205
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Association Brain Food: 3.24.23

Reid All About it

WBT Systems describes how associations can support women professionals by providing professional development, leadership training and networking opportunities, and educating employers about eliminating workplace challenges. They explain how to use AMS data for planning and marketing events. Women in the workplace.

Revenue 227
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Association Brain Food Weekly: 6.25.21

Reid All About it

Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Virtual conference pricing. Amanda Milligan, Content Marketing Institute ). Exhibitors.

LMS 361
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Get Board Buy-In for Your Association’s Learning Business

Leading Learning

To help you prepare to present your learning business expansion project to your board, this guide will explore three keys to having productive and persuasive conversations with your board about your learning business. Here’s what we’ll cover: Express market demand for education opportunities. Research similar associations.

Price 90
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The State of Association E-Learning: Cloudy with a Chance of Sunshine

WBT Systems

The future looks bright for association e-learning. The growing lifelong learning market provides plenty of opportunity. One weakness is holding associations back from reaching their market potential and becoming lifelong learning powerhouses. Has your leadership tried your e-learning programs? (A

Mooc 192