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Association Brain Food: 4.19.24

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If you work with chapters, components or affiliates, this post will give you a sense of how it will feel to hang out with your community at CEX: Association Component Exchange hosted by Billhighway, Impexium and Mariner Management in Chicago on May 7 or in DC and online on May 10. Education + mentoring. Decline of trust. Fri 4/19 at 1 p.m.

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Association Brain Food: 4.12.24

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Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Member recruitment. Gen Z education. Staff meetings. Scholarly events data. Fri 4/12 at 4 p.m.

Revenue 256
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Association Brain Food: 4.26.24

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As we come to the end of National Volunteer Week, take a few moments to explore ways volunteers can enhance your association’s online education programs. TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Forget what you’ve learned about SEO.

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Association Brain Food: 1.12.24

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If you’re a regular reader of Association Brain Food, this post from TopClass LMS will be familiar ground for you. ExOrdo shares key findings from their interviews with 27 scholarly societies about event goals, programs and challenges. Young member engagement. Member mobile app. Scientific society events.

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Association Brain Food: 4.5.24

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TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. One is the difficulty of proving the value of membership to members and prospects. Another is persuading members to make time for association engagement. Blue ocean strategy.

Revenue 256
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Association Brain Food: 10.20.23

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TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Member app. Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Online community. Why do members join associations?

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Association Brain Food: 3.8.24

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TopClass LMS published another recap from the recent Learning Business Summit. In 2024, the data continues to show how the historical assumptions that drove association strategy are less and less valid.” Chapters should offer plenty of member-organized social meetups, not just education programs. Loneliness.