Stop Selling Sponsorships Like Advertising
GrowthZone
APRIL 20, 2021
United States average: $31,133 (2019, US Census Bureau). Further moving value away from just advertising , there are four main drivers of sponsor value: Exclusivity. Kyle Sexton is the founder of ChamberThink Strategies and publisher of Chamber Today , done-for-you content for chambers and economic development organizations.
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