Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

Strategy 52

Strategy Marketing How To LMS 52

Blue Sky eLearn

FEBRUARY 4, 2020

Check it out: Embrace association management software. Embrace association management software. Association management software (AMS) functions as one main database containing all interactions between your association and its members. Email marketing software. Ad Software, such as Google Ads. Let’s dive in!

Organization 270

Organization LMS Software Social Media 270

MemberClicks

SEPTEMBER 26, 2022

Relationships are at the core of all associations and chambers of commerce — and membership software makes it easier for them to build those relationships. Membership management software helps organizations maximize their income by optimizing event revenue and automating membership renewals. Membership software FAQ.

Software 52

Software Membership Management Directory Email Marketing 52

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Choosing when your renewal efforts begin and end, how to frame your messaging, and what marketing channel you’ll use can make all the difference in your retention rates. The solution?

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Association Success

JULY 16, 2020

Content curation is a way to strengthen your content marketing efforts without having to invest a ton of time and money in creating original content like blog posts. Fortunately, marketers have access to a range of free and paid tools designed to help small teams curate better and faster. We also detail how you can use rasa.io

Tools 122

Tools Content Marketing Newsletter 122

Higher Logic

DECEMBER 19, 2017

Once considered a fad, content marketing has proven it’s “King” and shows no signs of slowing down. With 2017 coming to a close, now is a great time to revisit your marketing plan and amp up your content initiatives. With 2017 coming to a close, now is a great time to revisit your marketing plan and amp up your content initiatives.

Content 227

Content Marketing Social Media Process 227

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. More info/register.

Newsletter 268

Newsletter Certificate Denver Case Study 268

Higher Logic

JANUARY 4, 2018

There are so many platforms on the market, how do you wade through your choices to find just one that fits your association? You need to choose carefully: find a vendor that will support you and software that makes employees’ jobs easier. For instance, is having your newsletter tracking in your AMS a requirement?

Technology 288

Technology Newsletter Software Tools 288

Nimble AMS

JANUARY 23, 2023

Congrat ulations— you r organiz ation just purchased new association management software ( AMS ) ! Listing these exciting new benefits can be a highly successful strategy when it’s time to communicate a new technology purchase to members and discuss plans to train members on new software processes. Member newsletters.

How To 121

How To Software Newsletter Social Media 121

GrowthZone

NOVEMBER 23, 2020

Whether your membership organization is in the association or chamber of commerce sector, a feature-rich Association Management Software (AMS) is a must. This article will help you compare and evaluate different association management software options to help you do just that. What is Association Management Software (AMS)?

Membership Management 78

Membership Management Software Directory System 78

MemberClicks

FEBRUARY 9, 2023

Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling. But creating a membership marketing strategy from scratch can be a daunting task.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Higher Logic

NOVEMBER 27, 2018

That being said, it’s time to take a closer look at your marketing automation strategy to see if you’re making any of these common mistakes. But a great strategy needs to be the foundation of your marketing automation campaigns. Our tip : Try out our marketing automation campaigns worksheet for some help with developing goals.

Marketing 196

Marketing How To Email Marketing Tips 196

NXUnite

MARCH 18, 2024

When it comes to fundraising and marketing, your nonprofit needs to maximize its revenue in order to fund its important work. For example, send an email newsletter about the importance of major gifts to the group that prefers to receive messages this way. Donor stewardship allows you to do both!

Tips 130

Tips Newsletter Communications Examples 130

Reid All About it

JUNE 30, 2023

Ex Ordo explains how to implement conference and abstract management software for medical, technical, scientific and academic events. Their guide covers configuring software for abstract submission and peer review, issuing the call for papers, designing the conference program and more. Conference/abstract management. 1 CAE credit. .

Chicago 205

Chicago Newsletter Revenue Education 205

Protech

MARCH 30, 2023

In this guide, we’ll cover the basics of association management software and some of the top providers to consider when looking for a solution: What is association management software? What is association management software? Often, this term is used interchangeably with customer relationship management software (CRM).

Software 52

Software Association Management Directory Discount 52

Reid All About it

JANUARY 28, 2022

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Join this engaging conversation as Vince Caldwell leads us through the latest and best new business books on the market and shares his advice for young professionals along the way. More info/register.

Newsletter 195

Newsletter Survey Team Software 195

Higher Logic

MAY 19, 2016

Could your marketing department benefit from your organization’s community? It doesn’t matter what your community is for or why your organization decided to establish one -- it can be a powerful tool for your marketing department. Your most dedicated members or customers are also some of your greatest marketing allies.

Team 136

Team Marketing Newsletter eBook 136

NXUnite

DECEMBER 13, 2023

From providing innovative fundraising software to insightful consulting services, mission-driven companies play a direct role in nonprofits’ ability to achieve their missions. At NXUnite by Nexus Marketing , we provide a platform where brands and organizations within the mission-driven sector can collaborate, learn, and grow.

Software 130

Software Discount Tools Resources 130

Blue Sky eLearn

FEBRUARY 18, 2021

Our association management software allows organizational leaders to manage their administrative duties and engage with members in one centralized digital platform. . Pro tip: Check out our top event management software options to help with your virtual service day planning. Construct a communication plan to engage members.

Organization 232

Organization Software Newsletter Tips 232

MemberClicks

MAY 13, 2022

There are many reasons you could be ready to invest in an association management software or to upgrade your current software to one that fits your need. Read on to find: Overview of Association Management Software What is the Best Association Management Software? Overview of Association Management Software.

Software 52

Software Association Management Price System 52

Higher Logic

FEBRUARY 7, 2019

Can we talk about how glamorous the life of a marketer is for a moment? …I While the role of a marketer can be incredibly interesting and rewarding, it doesn’t come without challenges. You’re not alone, you hardworking marketer, you! As HL Marketing Specialist Amie Perrott put it: “ The staying up-to-date battle is real.

Marketing 149

Marketing Video Resources Content 149

EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing! Project management software to streamline internal communication, set deadlines, track outcomes, and more.

How To 130

How To Discount Social Media Software 130

EventMobi: Association Events

SEPTEMBER 21, 2023

Acquiring new members comes with upfront costs, especially those tied to marketing. How to Increase Membership Retention According to the 2022 Membership Marketing Benchmark Report , the median membership renewal rate currently sits at around 84%. Provide special offers The power of an exclusive treat goes further than you might think!

Strategy 130

Strategy Software Social Media Discount 130

Socious

NOVEMBER 17, 2016

What was once a phone call is now an email sent through your association management software. Get Your Free Membership Management Software Buyer's Guide. The Evolution of Membership Management Software. Fortunately, software vendors understand that members’ expectations have changed, so they have adapted their offerings as well.

Membership Management 100

Membership Management Software Directory Library 100

Reid All About it

NOVEMBER 26, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Marketers plan to produce more digital assets in 2022 than any other year. Host: American Marketing Association. How to Rethink Your Association’s Newsletter from the Ground Up.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. Learning business. Membership tiers. But do you?

Chicago 200

Chicago Newsletter Mooc Education 200

MemberClicks

DECEMBER 14, 2023

Here, we’ll cover the key steps for how to create a job board, including best practices, tips for SEO optimization, and how to choose the right job board software. Yes, job boards are a profitable way to diversify your organization’s income, especially if you identify and address a niche market that your organization already appeals to.

Revenue 52

Revenue How To Software Press Release 52

Higher Logic

DECEMBER 2, 2019

Sometimes, seeing someone else’s approach, whether their community is about software, home-sharing, or beauty, can help you see your own community in a whole new light and remind us all of the basics of why we do this thing called “community.”. Example 4: Jama Software Community. Marketers want inspiration for new campaigns.

Examples 156

Examples Software Newsletter Review 156

MemberClicks

NOVEMBER 30, 2023

It’s about more than just planning events or sending newsletters; it’s about making every resource count for the success and satisfaction of your members. Let’s break down what this means for you: Marketing: Your role in attracting and retaining members is pivotal and hinges on your marketing skills.

Association Management 52

Association Management Tools Tips Software 52

Higher Logic

OCTOBER 12, 2017

As useful (and addictive ) as technology can be, many nonprofits still don’t know how to reap the full benefits of their various software platforms. We’ll discuss the following ways that the right software can boost your fundraising power: 1. CRM software centralizes donor management efforts.

Technology 179

Technology Strategy Software Tools 179

Reid All About it

MARCH 24, 2023

They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Demystifying Software Integrations: What’s All the Fuss and What Do You Need to Know? Instead, recent AMS data reflects more accurately how your members and prospect attendees are living now.

Revenue 229

Revenue Chicago Leadership Education 229

Higher Logic

JANUARY 24, 2019

This is what can happen when you manually retrieve and enter data between different software platforms. Integrating your software stack creates stronger data management and decreases the chance of entry error. The foundation of your association’s software strategy is a Customer Relationship Manager, or CRM.

Communications 209

Communications Software Member Engagement Event Planning 209

Membersuite

FEBRUARY 21, 2023

Perpetual membership marketing. Your marketing work never really ends. Per Marketing General Inc.’s s (MGI) 2022 Membership Marketing Benchmarking Report , 34% of associations said members did not renew because they forgot, that’s up from 29% of them in 2021. Throughout the year, keep selling the value of membership.

How To 106

How To Newsletter Member Engagement Review 106

GrowthZone

DECEMBER 3, 2021

In one of his newsletters, he sent a word find similar to the one in this article. engage GrowthZone AMS leads database email marketing. automation software streamline website design productivity technology success. Check out Frank’s blog post: 5 Social Media Marketing Tips for Associations.

Social Media 78

Social Media Newsletter Email Marketing Member Engagement 78

Higher Logic

SEPTEMBER 25, 2018

MSCPA thought about improving engagement using an online community to increase interaction and connect members directly, but wasn’t sure its members would feel comfortable with the software. MSCPA marketed its community in its print magazine and reminded members of its launch through its website and email. when talking about software.

Case Study 120

Case Study Massachusetts Newsletter Software 120

EventMobi: Association Events

AUGUST 11, 2023

Featuring sponsor logos or banners can be an effective association marketing strategy that helps you build partnerships and bring in extra revenue. Analytics and tracking software. EventMobi’s Experience Manager is an event management software platform that offers all the tools you need to elevate your website in one place.

Examples 130

Examples Directory Software Video 130

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should thoughtfully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. But do you?

Revenue 205

Revenue Certificate Committee Leadership 205