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Give a Taste: Let Prospects & Members Sample Online Education

WBT Systems

If only prospects would give your educational programs a chance, you’d turn them into loyal learners—and customers, maybe even members. But how do you get people to make that first investment of time and money into one of your online courses? Instead, you let them sample online education so they can experience it for themselves.

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Association Brain Food: 1.26.24

Reid All About it

The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. More info/register. Fri 1/26 at 12:30 p.m. – 1 CAE credit.

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Association Brain Food Weekly: 8.21.20

Reid All About it

The weekly list of free educational events and resources for the association community… Diversity benchmarking. Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies.

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Association Brain Food: 5.12.23

Reid All About it

The weekly list of free educational events and resources for the association community… Non Dues-a-Palooza (NDP). The corporate market is a growing profit center for them—and could be for your association too. NAFCU made the decision to focus only on advocacy, compliance and education—their members’ priorities. Membership tiers.

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Association Brain Food: 5.19.23

Reid All About it

The weekly list of free educational events and resources for the association community… Reflection. “I Aaron Terr at Persuasion makes a free speech case for Section 230 , which prevents owners of social media platforms and online communities from being sued for user-generated content. I expect to pass through life but once.

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How to Convince Employers to Pay for Professional Development

WBT Systems

What do you do when members (and non-members) are interested in your online learning programs but their employers won’t pay for professional development? Here are three of the most common reasons professional development budgets are sparse (or non-existent) and what you can do to help employees get the money and education they need.

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Association Brain Food Weekly: 6.11.21

Reid All About it

The weekly list of free educational events and resources for the association community…. If members are burnt out on virtual everything, how do you convince them to make time for online education? Level up with these 15 association marketing resources—books, podcasts and blogs. Make time for microlearning. Quick hits.