Associations Now
SEPTEMBER 15, 2017
Two new reports suggest that Midwestern and Southern cities have a better balance of job openings and cost of living than their coastal counterparts. If you’re in the job market, you might want to head to Pittsburgh—especially if you’re just starting out in your career. News and World Report.
Associations Now
AUGUST 7, 2017
A recent report in the Journal of Consumer Research suggests that the for-profit motive makes social good companies seem less altruistic compared with nonprofits, yet less authoritative than traditional for-profit companies. The problem, researchers say, comes down to messaging. Getting Past the Perception. So how can they transcend all that?
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Reid All About it
JANUARY 13, 2017
It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. Every year, I look forward to pouring over this report as soon as it comes out.
Reid All About it
JANUARY 13, 2017
It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. Every year, I look forward to pouring over this report as soon as it comes out.
Associations Now
SEPTEMBER 27, 2013
A new report shows how venue staff can affect an attendee’s meeting experience, which is backed up by CVBs investing in their local hospitality staff to ensure they deliver first-rate customer service. And now a report released earlier this week shows the same goes for venue staff. Another side effect of ineffective staff?
Associations Now
JANUARY 22, 2019
AdWeek reports that the National Basketball Association will help market the Twitter campaign during a select number of games—this week, two nationally televised games, including the contest on January 23 between the San Antonio Spurs and Philadelphia 76ers. — NBA Referees (@OfficialNBARefs) January 17, 2019.
Association Success
MARCH 8, 2018
For many associations, our traditional national conferences are like classic BMWs - four doors, a black or silver exterior, and time-honored elegance that appeals to a top-end market. For us, that tends to be Anaheim, Orlando, San Antonio, Nashville, and Boston. The association can even attract new regional sponsors.
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