What If Don Draper Ran Social Media for Your Association?

YourMembership Blog

Corporate + Social. Pricing. Technology. What If Don Draper Ran Social Media for Your Association? March 27th, 2012 | Posted in Social Media and Business Trends. how would your association’s social media plan be different if Don Draper (the infamous ad exec from AMC’s Mad Men) ran the show? That’s how social media feels a lot of the time. ” What would Don say social media is based on?

Win with Social Media at ACCE2012

YourMembership Blog

Corporate + Social. Pricing. Technology. Win with Social Media at ACCE2012. Check out the following video for details: Social Media Contest at ACCE . Social Media and Business Trends. Corporate + Social. Pricing. Tags: ACCE Convention , chambers , social media , video. Membership Software Association Management Software. Solutions. Associations. Nonprofits + Foundations. Chambers + EDCs.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Handling Social Media Strife & Other Unpleasantries

YourMembership Blog

Corporate + Social. Pricing. Technology. 3 Simple Steps to Extinguishing a Social Media Firestorm. May 17th, 2012 | Posted in Social Media and Business Trends. Don't be aggressive in your approach to social media attacks. The words of the brilliant philosopher, Mike Tyson, ring true for those working in social media. Most social media crisis can be handled simply in three steps (notice I wrote simply and not easily.

Stop Wasting Time with Social Media

YourMembership Blog

Corporate + Social. Pricing. Technology. Put an End to Your Social Media Efforts. September 18th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Give up on social. Then you haven’t really tried social. Social Media and Business Trends. Corporate + Social. Pricing. Membership Software Association Management Software. Solutions. Associations. Nonprofits + Foundations.

Revamping Your Conference Social Media Strategy

Velvet Chainsaw

Are you bald yet from pulling your hair out dealing with recent social medial platform changes? Or perhaps you’ve spent all afternoon biting your nails wondering how to adapt your conference social media strategy to the platform changes. Social Media Platform Changes Yet Again. Let’s face it, things won’t be the same now that these behemoth social platforms are public companies. Four Social Media Conference Strategy Tips.

Advice for Implementing Social Media from Star Wars

YourMembership Blog

Corporate + Social. Pricing. Technology. Advice for Implementing Social Media from Star Wars. February 14th, 2012 | Posted in Social Media and Business Trends. I wondered what Yoda and the crew would suggest for those of us trying to implement social in our organizations. They had lots of sage advice for member-based organizations embracing social and a more human side of business: 1. Social Media and Business Trends.

Time-Saving Tools and Apps for Social Media Management

SocialFish

Social media helps you boost traffic to your website (and your physical office!), Appropriate, effective management is the key to ensuring you get the returns for your social media marketing investments. The management of social media initiatives will help you align your people, time, budget and expenses together with your goals for successful completion of campaigns. If you have five or less social media profiles, you can use HootSuite for free.

Tools 106

Face Your Fear of Technology

Association Adviser

Technology (and the thought of it) sometimes elicits a similar response. I’ve worked with hundreds of associations and here are some of the responses I have gotten when asking about their take on “technology” or “new ways” of reaching and engaging their members: Do we have to? Our members don’t like technology. There are non-scary ways to embrace technology to better engage with your members and to maximize non-dues revenue for your association.

Social Media and Leadership Survey Results

SocialFish

We will be sharing the results of our Social Media and Leadership Survey TODAY, Tuesday October 16 at a workshop in Washington, DC. The findings provide valuable insight into the expectations and behaviors around social media and leadership that exist across the hundreds of companies that participated in the survey. Reggie Henry, Chief Technology Officer, American Society of Association Executives (ASAE).

Why You Should Be Using Customer Reviews in Your Social Media Marketing Strategy

SocialFish

The stars of the social media world are all corporate B2C brands: businesses like Airbnb and GoPro are killing it with user-generated content. The companies have all found a natural fit for expressing their brand message within social media. Of course, social doesn’t always come naturally for B2B organizations. Rightly or wrongly, many B2B groups view social media as not “serious” enough for their message. Interested in this topic?

New Year, New Technology?

YourMembership Blog

Corporate + Social. Pricing. Technology. New Year, New Technology? January 5th, 2012 | Posted in Social Media and Business Trends. It’s an excellent time to reevaluate the technology you’re using. The goal behind technology, as I’ve written in past posts, is to simplify your daily tasks. January is technology month here at the YourMembership.com blog. (Of One Comment to “New Year, New Technology?”

8 Things a Nonprofit Leader Really Needs to Know About Social Media Marketing

SocialFish

It’s not uncommon for nonprofit executives to be hesitant about using technology, especially since technology is constantly changing. Technology has changed the very basic notion of communication entirely. Learning to view social media as a “game changer”, not just an addition to the way your nonprofit communicates, is crucial. However, most great nonprofit leaders already have skills that can help them manage technology.

The Social Media Strategy Behind CEA’s Big Event

Associations Now

The Consumer Electronics Association just announced several social media promotions it is sponsoring at its upcoming International Consumer Electronics Show to help attendees stay informed, engaged, and connected. Looking to revamp your social media strategy—or just initiate one—at your events? You have to keep things fresh,” said Tina Anthony, CEA social media manager. “I

Are Your Association’s Social Media Posts Invisible?

GrowthZone

What story is your association telling with its social media posts? Get 30 more quick and easy ideas for social media posts for your association now ». He and his wife are hosting friends for dinner and he is looking for a reasonably priced table wine. Now, apply this concept to your association’s social media posts. He has taught social media, digital marketing, and technology strategies to business audiences from around the world.

Gamification: Before You Implement the Technology.

YourMembership Blog

Corporate + Social. Pricing. Technology. April 3rd, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Gamifiying your organization is not about technology. Social Media and Business Trends. Corporate + Social. Pricing. Membership Software Association Management Software. Solutions. Associations. Nonprofits + Foundations. Chambers + EDCs. Education + Alumni. Advantages. Branding. Control.

Goodbye e-learning

Aaron Wolowiec

So when I came across “Association Learning + Technology 2014,” a recent report by Jeff Cobb and Celisa Steele , founders of consulting firm Tagoras , imagine my delight! Young or old, technology has redefined the way we learn and work. As 8-to-5 days at the office have slowly turned into 24-hour social media networking from the car and virtual meetings during the kids’ soccer practices, social media has filled in the gaps.

Membership Marketing Blog: Fundraising with Social Media

Membership Marketing

Fundraising with Social Media. In the March edition of Associations Now , Andrew Lang highlights a social media success story titled Tweeting for Dollars. ” The program he highlights is run by Nonprofit Technology Network (NTEN) using Twitter, Facebook, and LinkedIn posts to request donations to fund scholarships for their annual conference. Labels: Social Media. There is no doubt that social media efforts can be a challenge.

What Technology Makes the Must-Have List?

YourMembership Blog

Corporate + Social. Pricing. Technology. What Technology Makes the Must-Have List? January 11th, 2012 | Posted in Social Media and Business Trends. Working in a technology company means we have a lot of early adopters. I recently asked this group of experts what technology they couldn’t live without. By defining technology in that fashion, it’s easy to classify Velcro (or hook and loop) closures as something pretty great.

How to Tame Technology

Association Adviser

” But, according to the association technology experts we consulted, if you don’t get some more features soon, you ain’t going to have more members. feature, you’ll see that our research shows association leaders are more likely to invest in new tools, technologies and processes than they are in hiring more people. Technology is no longer a siloed department. Common association technology mistakes. Technology success stories.

Social Media Roundup: Ramp Up Your Cybersecurity Protocols

Associations Now

Find out why your association should care in today’s Social Media Roundup. We’ve reported before on the importance of following social media best practices and having strong passwords , but there’s a reason this issue keeps popping up: Some organizations still maintain subpar security. Bet on technology and healthcare. The post Social Media Roundup: Ramp Up Your Cybersecurity Protocols appeared first on Associations Now

EVOLVE: Technology will Mandate Marketers to Keep Up with the Times

SocialFish

Social media has ensured that marketing has no control over the marketing message. It has become the medium that allows them to search, retrieve recommendations, do price comparisons and make purchases. The terms, “mass customization” have now enabled companies like Nike to give people the features what they want (in style, colour and design) — highly customized but within very efficient pricing. Book review Social CRM and ROI marketing social media

Social Media Roundup: How Apple’s New iPhone 5S Compares

Associations Now

Technology blog Gizmodo did all your homework for you and compared the iPhone 5S to other devices. The details, and more, in today’s Social Media Roundup: Apple to Apples. The iPhone 5C will be a lower-priced option for consumers, while the iPhone 5S is said to have a CPU “40 times faster than the original iPhone” and reportedly features a battery life of “10 hours of LTE and Wi-Fi browsing, 40 hours of music and 250 hours of standby time.”

Is New Technology Worth The Investment?

Association Adviser

Last month Reggie Henry, CIO of ASAE, recounted a story about an exchange with a University of Maryland student in which the student explained that younger people aren’t communicating by email anymore, but almost exclusively through social networks. We asked Marcus Underwood, vice president for online media at Naylor, to weigh in about technology becoming more personal and, at times, more expensive. Once you have that, find the right technology partner and move quickly.

The Answer Site: a Social Media Tool for Successful Real Estate.

Off Stage

4, 2011 - The Answer Site: a Social Media Tool for Successful Real Estate Communities. “Not another social media column,” you grumble. Social media is hype—all Stetson and no horse.” “Social media is not about Tweeting your breakfast cereal preference. Social media is about creating a community—a group which shares interests, beliefs, or knowledge. Technology. Social Media.

Age Doesn't Matter. Goal Does. - Friday Fix

YourMembership Blog

Corporate + Social. Pricing. Technology. Your Goal for Social Media – Friday Fix. July 20th, 2012 | Posted in Social Media and Business Trends. There’s quite a firestorm brewing on the social webs. nextgen Journal featured an article written by Cathryn Sloane in which she argues “Why Every Social Media Manager Should be Under 25.” Yes, there I go talking about a social media goal again.

Techsoup Canada: Technology for nonprofits and charities

SilkStart

As an association, technology can be a tremendous asset in achieving your mission. When an association has access to robust technology — as well as the knowledge and capacity to put tech to proper use — the impact can be transformative. Unfortunately, many associations has a fraught relationship to technology. These factors are compounded by real barriers to access; much of the tech that can help associations do better work is priced for the private sector.

The Art of the Volley

YourMembership Blog

Corporate + Social. Pricing. Technology. June 5th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. One of the most powerful things about social media is the amplification factor. Social Media and Business Trends. Corporate + Social. Pricing. Tags: business social networking , communication , social media strategy , social networking sites.

In 2017, Take Control of Your Technology

Associations Now

In many ways, the notion of the “middle” has come to define association technology this year. Being in the middle affords a lot of power to the companies, services, and functions that associations work with and use on a regular basis, be they social networks like Facebook , AMS providers, email marketing tools , or simple automation tricks. A good example of this is Facebook’s growing power in the social media space in 2016.

Twelve in '12

YourMembership Blog

Corporate + Social. Pricing. Technology. January 3rd, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Tis the season to be thinking about personal and professional development for the new year (albeit when you work in social media there’s a lot of overlap in these categories). Let’s look at a possible list of social networking/community activities: January: blogging every day. Pricing.

The makings of marketing mavens

Aaron Wolowiec

I was all things communications, media relations and public relations. Today, we blur the lines between public relations and marketing, especially thanks to digital and social media. The ownership of marketing tasks – such as pricing, positioning, promotional channels, data analysis and technology spend – is fragmented, with a number of other association departments frequently owning these tasks.

Simplifying Social with a Content Curation Tool

YourMembership Blog

Corporate + Social. Pricing. Technology. A Tool to Simplify Social. April 5th, 2012 | Posted in Social Media and Business Trends. That is particularly true in the social media realm. For those of us who undertake social media on a daily basis, we are constantly tempted to dally in the nonproductive. To use social media for professional purposes does mean being comfortable with experimentation. Corporate + Social.

Tools 163

Helping Members and their Communities Succeed: the Future of What We Now Know as Membership

SocialFish

Human beings are social creatures. Social media has enabled us to recreate and re-interpret in cyber space the dynamics of actual, physical human communities, and transfer their defining principles from the private to the professional realm. Demand Perspective Humanize associations community innovation social media strategic thinkingWe all have had these moments.

Don't Get Left in Time

YourMembership Blog

Corporate + Social. Pricing. Technology. January 9th, 2012 | Posted in Social Media and Business Trends. ” For technology enthusiasts this means a lot of things involving servers and data but to many users it means receiving new features immediately — no downloads, no installs, no waiting. Social Media and Business Trends. Corporate + Social. Pricing. Membership Software Association Management Software. Solutions.

How to Make Your Virtual Events Better Than The Rest

AssociationChat

Virtual emcees, remote attendees, social media competitions for in-person and remote participants…virtual events can have so many moving pieces, that it’s easy to feel lost. Since that time, new platforms and technologies have come and gone. Technology & Production.

Be Quick About it ? Friday Fix

YourMembership Blog

Corporate + Social. Pricing. Technology. Culture, technology, television, social media…whatever you want to blame…has conditioned us to expect instant gratification. Social Media and Business Trends. Corporate + Social. Pricing. Membership Software Association Management Software. Solutions. Associations. Nonprofits + Foundations. Chambers + EDCs. Education + Alumni. Advantages. Branding. Control. Add-On Products.

Part 3 of Life after MLS: Technology Strategic Plans : Off Stage

Off Stage

16, 2010 - Part 3 of Life after MLS: Technology Strategic Plans. In the last two blogs Ive been discussing your IT needs as an association, particularly as a Realtor trade association, excluding any MLS technology needs you might have. For those associations with MLS operations, the mission-critical imperative to develop a solid and consistent base of technology strategy is often obscured—our members are up close and outspoken about where our resources belong.

Meetings mean money for hotels in 2015

Aaron Wolowiec

So I’ve been excitedly surfing the web for all things writing, media relations and public relations. According to a new report by Social Tables , the meetings industry will hugely influence the profits of hotels. In fact, according to the Social Tables report, it seems advanced technology will have the greatest effect on hotels and will be in great demand since Americans own, on average, four digital devices. A new year means new professional development opportunities.

Price 155

Membership Management Software + Social Networking

YourMembership Blog

Corporate + Social. Pricing. Technology. Membership Management Software + Social Networking. December 6th, 2011 | Posted in Social Media and Business Trends. What’s the point of social networking for member-centric organizations? Download mp3 | Social Membership. Social Media and Business Trends. Corporate + Social. Pricing. Membership Software Association Management Software. Solutions. Associations.

Customer Service in Your Member Organization

YourMembership Blog

Corporate + Social. Pricing. Technology. Today’s technology, can help us make our members feel special even those we only see once a year. Social Media and Business Trends. Corporate + Social. Pricing. Membership Software Association Management Software. Solutions. Associations. Nonprofits + Foundations. Chambers + EDCs. Education + Alumni. Advantages. Branding. Control. Add-On Products. Support. Company. News + Press. Customers.

Building Buy-In for an Online Community at Your Association

Higher Logic

This is how you can prove your new member community will be a valuable technology investment. Many associations are looking to technology to help them achieve various goals like millennial recruitment and maximizing staff resources. Objection 1: Price. Price is always a valid concern – but what you’re proposing is worth the investment. Objection 2: Social Media. Example: “It would be much easier to create a social media group.