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Facilitation Friday #25: Five Keys to Strategy Discussions

Idea Architects

Facilitation Friday #25: Five Keys to Strategy Discussions. When was the last time you were in a session intended to produce good strategy that actually did so? Too often strategy conversations are anything but strategic. Participants bring their past experiences and present expectations to the strategy effort.

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Daily Buzz: The Benefits of Regulating Email Marketing

Associations Now

Email marketing is still evolving, 15 years after Congress gave the industry a single set of rules that regulate the messages that go in your inbox. Then in 2003, Congress passed the CAN-SPAM Act, which outlined new nationwide standards. Those rules have done more good than harm, argues a former “Spam King.”

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Interview with an Expert Series: Associate Executive Director, Myke Kudlas

Blue Sky eLearn

I first took an interest in eLearning in 2001, but became more involved in 2003, when I was the Program Director for the Mayo Clinic Jacksonville Radiography Program. What are the common mistakes you have made or see others making in the association industry? How long have you been involved with eLearning?

Course 187
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Jeffrey Cufaude, Idea Architects: Watch Out for Unintended.

Idea Architects

The autonomy granted to chapters to foster innovation at the local level yield some components disconnected from the (inter)national organization and the direction of the profession or industry? Oct 2003 (1). Sep 2003 (2). Aug 2003 (1). May 2003 (2). Apr 2003 (1). Mar 2003 (1). Feb 2003 (3).

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Political Black Swans: Ignore Them at Your Association’s Peril

Association Success

In 2003, widespread protest broke out around me in Azerbaijan, a country formerly part of the Soviet Union. That year, I led the charge to open an office in the Middle East for an international association that served the oil industry. If your association develops a strategy to handle them, your growth will be much smoother.

Georgia 101
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Jeffrey Cufaude, Idea Architects: Mission, Vision, Values: Catalysts.

Idea Architects

For their seminal work, Built to Last , authors Jim Collins and Jerry Porras researched those visionary companies who had consistently been industry leaders for many decades. How that is accomplished—the structure and strategies used—should be flexible and ever-improving, not shackled by rigid plans and inflexible procedures.

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Flexibility Is Key: Why the Top-Down Strategy Is Fading

Associations Now

Tell me if this sounds familiar: A new industry trend comes along that puts more freedom in the hands of users, and people in the IT department are a bit skeptical about whether it’s right for the association. Flip your Top-down Strategy. Perhaps you might even be one of those people. A Blast From the Past. Bottoms up.