2008 Marketing Strategy System 
Associations Now
APRIL 14, 2019
NBCOT CEO Paul Grace, CAE, says the association had been testing the program since 2014 and that it rooted the program in a 2008 National Academy of Medicine report on the competencies that workers in fields like occupational therapy would need in the coming years. Your market research is in beta-testing of those systems.”.
Achurch
JANUARY 21, 2021
The use of fractional executives took off after the 2008 recession. Many out-of-work executives turned to contract work or freelancing due to a weakened job market, often remotely. After performing a technology assessment, the fractional CIO develops a technology plan aligned with organizational goals and strategies.
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Jamie Notter
APRIL 26, 2012
Strategy and Context. in Change , Strategy - 2 comments. Sohrab Vossoughi wrote a great post on HBR about Sony and how its successful strategy in the 1980s ended up being unique to that context. What RELATIONSHIP is changing in our market, and are we responding? Strategy Means Change. December 2008 (9).
Reid All About it
JUNE 10, 2016
This webinar will share the findings of Nobel prize-winning author Daniel Kahneman, who described two systems of thinking—intuitive/automatic and logical/deliberate. To be successful, you need a solid marketing strategy to recruit the right sponsors and grow your attendance. 1 CAE credit. More information/registration.
Membersuite
NOVEMBER 4, 2022
Now, you’re watching the economy and assessing how it might affect your industry, organization, members, and market. Anticipate a flattening or decline in attendance levels unless you have great confidence in your marketing. #2: Do your membership tiers and pricing still match the needs and desires of your market? 1: Budget.
GlowGlobally
OCTOBER 14, 2012
In 2008, MCI completed a research project for the government of Abu Dhabi. A critical outcome from this effort was capturing how US-based and EU-based associations reflected on the challenges and opportunities to enter and grow a specific regional market. Organizing chapter activities were problematic and chapter attendance was low.
Membership Marketing
DECEMBER 28, 2011
Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. How to Recognize a Good Strategy? We are told that the organization is going to launch a bold new strategy. Speaking Engagements.
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