Membership Marketing

APRIL 9, 2010

Friday, April 9, 2010. The Correlation of Social Media Usage and Membership Growth. As I dive into the data from our 2010 Membership Benchmarking Survey, I am discovering some very interesting outcomes. First of all, there has been an explosion of the use of social media in associations. Publications.

Social Media 40

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Membership Marketing

FEBRUARY 12, 2010

Friday, February 12, 2010. 2010 Membership Marketing Benchmarking Survey: Please Participate. We have just launched the questionnaire for the 2010 Membership Marketing Benchmarking Survey and I want to invite each of you who work for a membership organization to participate. at Friday, February 12, 2010. ▼ 2010. (46).

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Membership Marketing

MAY 3, 2010

Monday, May 3, 2010. Membership Dues Pricing and Value. The last few months, I have received a number of questions related to dues increases and pricing issues for membership. We will explore some of the following topics: • Pricing Theory. • Price and Offer Testing. • Price Points.

Price 40

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Membership Marketing

OCTOBER 4, 2010

Monday, October 4, 2010. How to make sure the Price is Right! Are you using price as a strategic tool to drive sales? A very high price may support the impression that you product is exclusive. A low price may help launch your product against an established competitor. at Monday, October 04, 2010.

Price 40

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Membership Marketing

MARCH 14, 2011

Pricing Your Product, Service or Membership. Sometimes pricing is an afterthought when developing a product or service or changing your membership structure. Pricing is one of the four “P’s” of marketing for a reason. For example, a quick search for a pair of sneakers shows a price range from $6.99

Price 40

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Jamie Notter

DECEMBER 20, 2011

Yesterday I was interviewed by Michele Price on her Breakthrough Business Strategy internet radio show about our book, Humanize. In the conversation Michele asked about my background in conflict resolution and we talked a bit about how training in conflict resolution might be a good idea for people engaging in social media.

Social Media 70

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Membership Marketing

JUNE 1, 2010

Tuesday, June 1, 2010. ASAE 2010 Marketing & Membership Conference. At the reception, we will also be distributing the executive summary of the 2010 Membership Marketing Benchmarking Report. at Tuesday, June 01, 2010. Labels: 2010 Benchmarking Survey , ASAE. Pricing Your Product, Service, or Membership.

Marketing 40

Marketing Price Survey Analysis 40

Thanks For Playing

JANUARY 26, 2012

To quote David Ogilvy : brand is "the intangible sum of a products attributes: its name, packaging, and price, its history, its reputation, and the way its advertised.". ► 2010. Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk. SmartBrief on Social Media.

Social Media 150

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Thanks For Playing

MARCH 20, 2012

For the exercise, I divided the room into four groups and gave them each a task regarding retired and retiring members: Create a category of membership that offers realistic benefits at a realistic price. ► 2010. Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk.

Social Media 150

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Thanks For Playing

JANUARY 24, 2012

Do you offer them nothing more than active professional benefits at an active professional price? ► 2010. Alltop Social Media. How to Manage Social Employees, Social Media at Events, and Car Talk. SmartBrief on Social Media. Social Media And Events Continue To Grow: 2012 Research.

Social Media 150

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Mizz Information

JUNE 21, 2011

In the case of United Breaks Guitars, the figure of $180 million has been tossed around, which I think is a bit of a reach, but even without the drop in stock price allegedly caused by the incident, there are certainly costs associated with managing a brands reputation in this age of social sharing. at 11:54 AM. Email This BlogThis!

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Mizz Information

MARCH 21, 2011

Especially when it comes to social and shopping, women rule the Internet. Im obsessed with a few things in life: social media, going to the movies and, weirdly, because Im not a numbers person at all, money issues. In fields like PR and social media marketing , to name just two. December 2010 (8).

Social Media 40

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Association Subculture

NOVEMBER 30, 2010

Tuesday, November 30, 2010. What Associations Can Learn from the Reinvention Summit 2010. Imagine my surprise and delight at running across the Reinvention Summit 2010 , Twitter hashtag #story10. November 30, 2010 10:24 AM. November 30, 2010 1:57 PM. December 1, 2010 11:13 AM. December 16, 2010 12:12 PM.

Conference 100

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Jamie Notter

MARCH 9, 2012

The bubble was growing while with more loans into unproductive sector, there was not enough jobs created in the economy, which led to faster growth of prices than real salaries. In the end, when this system collapsed, it was bailed out by the US government (by using the clear formula Privatizing Profits, Socializing Losses ).

Innovation 70

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Membership Marketing

APRIL 27, 2010

Tuesday, April 27, 2010. In our 2010 Membership Marketing Benchmarking study, we asked respondents to identify their association by what membership structure they operated under: trade or organizational, individual, or both. at Tuesday, April 27, 2010. Labels: 2010 Benchmarking Survey. April 28, 2010 5:32 AM.

Marketing 40

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Membership Marketing

APRIL 20, 2010

Tuesday, April 20, 2010. When you compare the percentage of associations that report growth in overall membership , new member acquisition, and membership renewals from 2009 to 2010, you see a consistent downward trend. In 2010, 44 percent of associations reported a decline in renewal rates. at Tuesday, April 20, 2010.

Marketing 40

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Membership Marketing

JANUARY 4, 2011

Because as I continued to read , I found the book to be a very practical and constructive guide on how to go about starting and developing a social media strategy for an association. But what I particularly appreciate about Open Community is the clear call to purpose and focus for social media. Tony Rossell. Tony Rossell.

Marketing 40

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Membership Marketing

NOVEMBER 4, 2010

Thursday, November 4, 2010. In my last post, I noted the importance of building a mechanism to capture leads that come to your website through SEO, SEM, social media, third party links, or online ads. at Thursday, November 04, 2010. Pricing Your Product, Service, or Membership. ▼ 2010. (46).

Social Media 40

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Membership Marketing

JULY 22, 2010

Thursday, July 22, 2010. When we look at several key membership marketing functions, our statistics show that email usage has grown from 2009 to 2010. at Thursday, July 22, 2010. Labels: 2010 Benchmarking Survey. July 23, 2010 1:10 PM. July 23, 2010 4:37 PM. July 26, 2010 5:24 PM. Publications.

Recruiting 40

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Membership Marketing

JANUARY 19, 2010

Tuesday, January 19, 2010. Just now, in response to some social media dialogue comparing associations to the plight on today’s newspapers, I shared the link with my perspective. at Tuesday, January 19, 2010. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase?

Marketing 40

Marketing Social Media Price Survey 40

Membership Marketing

JUNE 20, 2012

For this client, we conducted a price test by splitting prospective members receiving a membership solicitation in half. The test group received the exact same direct mail package, but the with a $31 discount taking the price down to $199. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase?

Marketing 40

Marketing Price Discount Recruiting 40

Membership Marketing

APRIL 4, 2012

• 86% of associations officially use Facebook as part of their social media. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? News on Social Media and Membership Marketing. . ► 2010. (46). 2010 Benchmarking Survey. (14). price testing. (5).

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The Hourglass Blog

DECEMBER 8, 2010

Wednesday, December 8, 2010. In it, he dissects the difference between customers who know how much your services really cost (referring to them as "smart" customers) and those who dont (referring to them as "stupid"), and shares experiences hes had with companies that charge "stupid" customers much higher prices than "smart" ones.

Price 40

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Membership Marketing

JULY 1, 2010

Thursday, July 1, 2010. at Thursday, July 01, 2010. July 2, 2010 9:32 AM. July 2, 2010 1:41 PM. August 12, 2010 3:57 PM. August 12, 2010 4:23 PM. Pricing Your Product, Service, or Membership. Speaking Engagements. Speaking Engagements. Publications. 7 Proven Ways to Grow Your Membership. Tony Rossell.

Marketing 40

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Membership Marketing

SEPTEMBER 13, 2010

Monday, September 13, 2010. Where do the most members come from at an acceptable price? For example, social media can be fun and it can produce a good membership ROI, but if it takes up time that could be spent on more productive media, then it may not be the best investment. at Monday, September 13, 2010.

Marketing 40

Marketing Price Recruiting Recruitment 40

Membership Marketing

OCTOBER 20, 2011

It has been my observation that the demand for membership renewals is fairly inelastic of price. Labels: 2011 Benchmarking Survey , Dues Increase , membership dues , Price , Renewal. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ► 2010. (46). Tony Rossell. great!!!!!!!

Marketing 40

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Membership Marketing

FEBRUARY 25, 2010

Thursday, February 25, 2010. We are closing the questionnaire for the 2010 Membership Marketing Benchmarking Survey. at Thursday, February 25, 2010. Labels: 2010 Benchmarking Survey. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ▼ 2010. (46). Newer Post.

Marketing 40

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The Hourglass Blog

NOVEMBER 20, 2010

Saturday, November 20, 2010. I think it was way back in August 2010. The perceieved price of failure in these environments is too high to attract the necessary champions for innovation. Social Media. ▼ 2010. (62). skip to main | skip to sidebar. The Bedrock of Innovation. The blogger, Karim R.

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Membership Marketing

MARCH 27, 2012

Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? Fundraising with Social Media. ► 2010. (46). 2010 Benchmarking Survey. (14). price testing. (5). Social Media. (5). Social Networking. (6). Network with Me. Popular Posts. Let"s Talk!

Marketing 40

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Membership Marketing

JUNE 10, 2010

Thursday, June 10, 2010. While Facebook, Twitter and LinkedIn are the most commonly used social media tools, they are not necessarily considered the most effective in reaching membership goals by association executives. at Thursday, June 10, 2010. Labels: 2010 Benchmarking Survey. Speaking Engagements.

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Membership Marketing

MARCH 12, 2012

Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? Fundraising with Social Media. ► 2010. (46). 2010 Benchmarking Survey. (14). price testing. (5). Social Media. (5). Social Networking. (6). Network with Me. Popular Posts. Let"s Talk!

Marketing 40

Marketing Price Survey Recruiting 40

Membership Marketing

NOVEMBER 15, 2010

Monday, November 15, 2010. at Monday, November 15, 2010. November 16, 2010 6:22 AM. November 18, 2010 4:37 PM. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ▼ 2010. (46). ▼ 2010. (46). Using Social Media to Recruit Staff.

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Membership Marketing

DECEMBER 13, 2010

Monday, December 13, 2010. at Monday, December 13, 2010. Labels: 2010 Benchmarking Survey. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ▼ 2010. (46). ▼ 2010. (46). 2010 Benchmarking Survey. (14). Speaking Engagements. Speaking Engagements.

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Membership Marketing

JULY 25, 2010

Sunday, July 25, 2010. He ‘purchased’ it for us at the high price of his own life blood. at Sunday, July 25, 2010. July 26, 2010 12:56 PM. August 2, 2010 6:33 PM. August 30, 2010 6:49 PM. Pricing Your Product, Service, or Membership. Speaking Engagements. Speaking Engagements. Vinay Kumar.

Marketing 40

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Membership Marketing

JULY 27, 2010

Tuesday, July 27, 2010. at Tuesday, July 27, 2010. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ▼ 2010. (46). ▼ 2010. (46). Practical Uses of Social Media for Association Mar. 2010 Benchmarking Survey. (14). Speaking Engagements.

Marketing 40

Marketing Price Survey Analysis 40

Association Adviser

MARCH 19, 2013

Like a lot of things in the association world, a great deal has changed since Association Adviser ’s debut in March of 2010. But, the world of NDR is continually changing with the advent of social media, mobile connectivity and many other factors that bring people together without the association’s help. By Bob Burris.

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Association Subculture

SEPTEMBER 14, 2011

I dont watch stock prices and I dont read SEC reports so I am sure that I was blindsided only because I wasnt paying attention. They are on an upturn now but they paid a heavy price. social media. (3). ► 2010. (24). I saw things I wanted, but couldnt bring myself to buy them. And devastating. Diligently.

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