YourMembership

JANUARY 25, 2012

Corporate + Social. January 25th, 2012 | Posted in Membership Management , Social Media and Business Trends. We don’t have that kind of revenue! It may just be in doing something quicker, better or making a price-point more enticing. Social Media and Business Trends. Corporate + Social.

Price 150

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YourMembership

JANUARY 12, 2012

Corporate + Social. January 12th, 2012 | Posted in Member Engagement + Retention , Membership Management , Social Media and Business Trends , YourMembership.com News. Provides a non-dues based form of revenue. Linda- Thanks for the important reminder about price assigning. Social Media and Business Trends.

Organization 150

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Disciple Media

MARCH 8, 2023

Take control of monetization When you build an online community using an existing social media platform, like Facebook, they retain complete control over monetization. It essentially means that you can create the feel of a custom-developed app, without the price tag. You should be. Do you want a whitelabel mobile app.

Software 64

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Membership Marketing

JULY 12, 2010

Practical Uses of Social Media for Association Marketing. Of course, the topic of social media came up for conversation. As I was thinking about it this week, I came across a post on the LeaderConnect blog that summed up many of my thoughts on the practical uses of social media really well. Tony Rossell.

Social Media 40

Social Media Marketing Price Survey 40

Membership Marketing

SEPTEMBER 13, 2011

Tuesday, September 13, 2011. The 2011 Membership Marketing Benchmarking Report Now Available as a Free Download. It is my pleasure to announce the release of the 2011 Membership Marketing Benchmarking Report. I hope that you find the 2011 Report of help as you seek to maximize the membership results for your organization.

Marketing 40

Marketing Price Report Survey 40

Membership Marketing

NOVEMBER 12, 2010

Using Social Media to Recruit Staff. A former client contact of mine helps to manage a blog and related social media to recruit staff for the company where she works -- Sodexo. Labels: Social Media. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase?

Social Media 40

Social Media Recruiting Recruitment Marketing 40

Membership Marketing

MARCH 14, 2011

Monday, March 14, 2011. Pricing Your Product, Service or Membership. Sometimes pricing is an afterthought when developing a product or service or changing your membership structure. Pricing is one of the four “P’s” of marketing for a reason. So how does one go about building a pricing strategy?

Price 40

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Membership Marketing

FEBRUARY 16, 2011

Wednesday, February 16, 2011. Participate in the 2011 Membership Marketing Benchmarking Survey. We have just launched the questionnaire for the 2011 Membership Marketing Benchmarking Survey and I want to invite blog readers who work for a membership organization to participate. at Wednesday, February 16, 2011. Newer Post.

Survey 40

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Membership Marketing

DECEMBER 22, 2011

Thursday, December 22, 2011. Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. at Thursday, December 22, 2011. Labels: new products , Non-Dues Revenue. December 22, 2011 6:59 PM.

Revenue 40

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Association Adviser

MARCH 16, 2017

Whether it’s increased awareness, reputation or revenue, it’s important to articulate your top two goals. Price points for websites can vary greatly depending on your identified outcomes and deliverables. social media, email, print) along with a special offer (e.g., Identify your primary and secondary goals.

United States 63

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Membership Marketing

MAY 3, 2010

Membership Dues Pricing and Value. The last few months, I have received a number of questions related to dues increases and pricing issues for membership. We will explore some of the following topics: • Pricing Theory. • Price and Offer Testing. • Price Points. ► 2011. (29).

Price 40

Price Marketing Discount Survey 40

Membership Marketing

OCTOBER 4, 2010

How to make sure the Price is Right! Are you using price as a strategic tool to drive sales? A very high price may support the impression that you product is exclusive. A low price may help launch your product against an established competitor. Labels: Associations Now , dues increase survey , Price. Publications.

Price 40

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Achieve

JUNE 11, 2021

Guests may indicate that they prefer certain types of items or they could mention items that were priced at similar levels. social media. Leveraging his software background, he built most of the tools his charities used, and in 2011 he launched Handbid at his own fundraising event. Was bidding a convenient process?

Survey 98

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Membership Marketing

APRIL 9, 2010

The Correlation of Social Media Usage and Membership Growth. Today I took a look at official usage of social media by associations cross tabulated with associations reporting either membership growth or decline. First of all, there has been an explosion of the use of social media in associations.

Social Media 40

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Membership Marketing

JUNE 20, 2012

For this client, we conducted a price test by splitting prospective members receiving a membership solicitation in half. The test group received the exact same direct mail package, but the with a $31 discount taking the price down to $199. So the test group produced both more revenue and more members. ► 2011. (29).

Marketing 40

Marketing Price Discount Recruiting 40

SCD Group

SEPTEMBER 19, 2012

3 merging trends are crushing down on associations and nonprofits and challenging for changes in the traditional association membership and dues revenue models. Those trends are: Mobile, social media & online presence. Free and downward price pressures. 5 Questions to ask about FREE: A new association revenue model?

Ohio 40

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Membership Marketing

JANUARY 4, 2011

Tuesday, January 4, 2011. Open Community: A Little Book of Big Ideas for Associations Navigating the Social Web. Because as I continued to read , I found the book to be a very practical and constructive guide on how to go about starting and developing a social media strategy for an association. Speaking Engagements.

Marketing 40

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Membership Marketing

OCTOBER 20, 2011

Thursday, October 20, 2011. It has been my observation that the demand for membership renewals is fairly inelastic of price. at Thursday, October 20, 2011. Labels: 2011 Benchmarking Survey , Dues Increase , membership dues , Price , Renewal. Pricing Your Product, Service, or Membership. ▼ 2011. (29).

Marketing 40

Marketing Price Case Study Survey 40

Membership Marketing

DECEMBER 30, 2011

Friday, December 30, 2011. • Free download of the 2011 Membership Marketing Benchmarking Report. at Friday, December 30, 2011. December 30, 2011 5:55 PM. December 31, 2011 11:11 AM. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ▼ 2011. (29).

Tools 40

Tools Marketing Price Report 40

Mizz Information

JUNE 21, 2011

Tuesday, June 21, 2011. In the case of United Breaks Guitars, the figure of $180 million has been tossed around, which I think is a bit of a reach, but even without the drop in stock price allegedly caused by the incident, there are certainly costs associated with managing a brands reputation in this age of social sharing.

Class 40

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Membership Marketing

JULY 5, 2011

Tuesday, July 5, 2011. Membership organizations reported a triple play in membership numbers in the soon to be released 2011 Membership Marketing Benchmarking Report. The 2011 Membership Marketing Benchmarking Report will be released on August 6th with full results being provided to survey participants. ▼ 2011. (29).

Report 40

Report Survey Price Recruiting 40

Membership Marketing

APRIL 4, 2012

• 86% of associations officially use Facebook as part of their social media. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? News on Social Media and Membership Marketing. ► 2011. (29). 2011 Benchmarking Survey. (9). Non-Dues Revenue. (1).

Report 40

Report Marketing Price Survey 40

Membership Marketing

DECEMBER 12, 2011

Monday, December 12, 2011. at Monday, December 12, 2011. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ▼ 2011. (29). Non Dues Revenue and Affinity Programs for Members. 2011 Benchmarking Survey. (9). Speaking Engagements. Speaking Engagements. Let"s Talk!

Marketing 40

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Membership Marketing

FEBRUARY 21, 2011

Monday, February 21, 2011. Greg Ferenstein, In a cutthroat world, some Web giants thrive by cooperating, The Washington Post, February 19, 2011. at Monday, February 21, 2011. This is where I think social media plays a role. Last year I had written a post entitled Social Medial: Manure or Pearls? Newer Post.

Innovation 40

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Membership Marketing

MARCH 9, 2012

• Life Time Value (LTV) – Understanding the long-term revenue stream a members will produce. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? Fundraising with Social Media. ► 2011. (29). 2011 Benchmarking Survey. (9). Non-Dues Revenue. (1).

Marketing 40

Marketing Price Analysis Survey 40

Membership Marketing

MARCH 31, 2011

Thursday, March 31, 2011. We have started to work our way through the crosstabs for the 2011 Membership Marketing Benchmarking Report and some great data is showing up from the responses provided by the 650 participating associations. at Thursday, March 31, 2011. Labels: 2011 Benchmarking Survey , Dues Increase.

Marketing 40

Marketing Survey Price Analysis 40

Membership Marketing

OCTOBER 7, 2011

Friday, October 7, 2011. at Friday, October 07, 2011. October 7, 2011 1:41 PM. November 21, 2011 12:15 PM. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ▼ 2011. (29). 2011 Benchmarking Survey. (9). Speaking Engagements. Speaking Engagements.

Marketing 40

Marketing Case Study Price Survey 40

Membership Marketing

NOVEMBER 4, 2010

In my last post, I noted the importance of building a mechanism to capture leads that come to your website through SEO, SEM, social media, third party links, or online ads. January 28, 2011 6:28 PM. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ► 2011. (29).

Social Media 40

Social Media System Price Survey 40

Membership Marketing

MARCH 27, 2012

Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? Fundraising with Social Media. ► 2011. (29). 2011 Benchmarking Survey. (9). Non-Dues Revenue. (1). price testing. (5). Social Media. (5). Social Networking. (6). Network with Me.

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

MARCH 12, 2012

Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? Fundraising with Social Media. ► 2011. (29). 2011 Benchmarking Survey. (9). Non-Dues Revenue. (1). price testing. (5). Social Media. (5). Social Networking. (6). Network with Me.

Marketing 40

Marketing Price Survey Recruiting 40

Membership Marketing

OCTOBER 21, 2011

Friday, October 21, 2011. As of the end of August 2011, Costco reported 25.0 ” Forbes added that “in Q4 2011, the new member sign-ups witnessed an increase of 22% as compared to a year ago.” Prices will go from $50 to $55 for Gold Star members and $100 to $110 for Executive Members. Speaking Engagements.

Case Study 40

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Membership Marketing

OCTOBER 10, 2011

Monday, October 10, 2011. There is no "silver bullet" - direct mail, email, social media, events, member get a member. The surge of technology has caused a social media explosion that is difficult to keep up with and challenging to imitate. at Monday, October 10, 2011. October 13, 2011 3:54 PM.

Marketing 40

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Membership Marketing

JANUARY 19, 2010

Just now, in response to some social media dialogue comparing associations to the plight on today’s newspapers, I shared the link with my perspective. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ► 2011. (29). 2011 Benchmarking Survey. (9). Popular Posts.

Marketing 40

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Membership Marketing

JUNE 18, 2011

Saturday, June 18, 2011. The Economist , The Test of Time, June 11-17, 2011, p 20. at Saturday, June 18, 2011. June 23, 2011 12:33 PM. August 4, 2011 3:14 PM. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ▼ 2011. (29). 2011 Benchmarking Survey. (9).

Marketing 40

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Membership Marketing

MARCH 7, 2011

Monday, March 7, 2011. at Monday, March 07, 2011. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ▼ 2011. (29). Pricing Your Product, Service or Membership. 2011 Benchmarking Survey. (9). Speaking Engagements. Speaking Engagements. Publications. Newer Post.

Sample 40

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Membership Marketing

JULY 26, 2011

Tuesday, July 26, 2011. at Tuesday, July 26, 2011. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? ▼ 2011. (29). 2011 Benchmarking Survey. (9). Non-Dues Revenue. (1). price testing. (5). Speaking Engagements. Speaking Engagements. Publications.

Marketing 40

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Membership Marketing

NOVEMBER 11, 2011

Friday, November 11, 2011. at Friday, November 11, 2011. November 15, 2011 2:05 PM. November 15, 2011 5:44 PM. November 18, 2011 11:15 AM. November 21, 2011 12:13 PM. Speaking Engagements. Speaking Engagements. Publications. Five Steps to Building a Membership Recruitment Strategy. Tony Rossell. Newer Post.

Marketing 40

Marketing Recruiting Recruitment Price 40