Beth Kanter

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. By: Rebecca Shore.

Social Media 28

Social Media Project Organization Newsletter 28

YourMembership

MARCH 8, 2013

The weekly wrap-ups are a great resource to find industry provoking articles, blog posts, upcoming events, fun facts, and provide up-to-date news and tips found throughout the association and workforce space each week. According to a recent study, CEO social engagement at some of the world’s largest companies has almost doubled since 2010.

Social Media 150

Social Media millennials Recruiting Recruitment 150

Association Briefings

JUNE 22, 2021

And that story should be told in every recruitment initiative, renewal effort, industry outreach, or event promotion. Dove provided the original branded content approach in 2013, which remains a quintessential example today. Live Events Any association - no matter what size or structure - should utilize branded content for its events.

Content 52

Content Video Social Media Education 52

Spark Consulting

MARCH 6, 2014

Leading Associations: How Individual Characteristics and Team Dynamics Generate Committed Leaders , an August 2013 report out of the American Sociological Association. As an aside, Associations Now just reported on the latest CNCS reports that indicate that volunteering is down in 2013. Volunteer Match’s 2012 Millennial Impact Report.

millennials 150

millennials Certificate Project Committee 150

Associations Now

JULY 11, 2013

According to the “ 2013 Nonprofit Engagement Data Management Study ,” nonprofit organizations are tracking either a lot or very little of this kind of data, which was defined as actions, interactions, and conversations related to an organization that are not necessarily financial or transactional. e-newsletter subscriptions (16 percent).

Newsletter 40

Newsletter Social Media Library Survey 40

SCD Group

FEBRUARY 24, 2013

And, the Super Bowl helped showcase the continuing engagement power of Social Media platforms, especially Twitter. #1 This piece highlights the dilemma many associations face: when – if ever – you convert your magazine or newsletter to digital and stop sending printed editions. 6 Social media scores with Super Bowl.

Los Angeles 40

Los Angeles Detroit San Francisco Social Media 40

Association Adviser

JUNE 18, 2013

Not showing advertisers the ROI of investing in your media can cost your association six to eight times as much effort and potential revenue as doing something to show them ROI. Customize your advertiser recognition through verbal remarks from your CEO, president or executive director, social media, direct mail and board member outreach.

Directory 60

Directory Revenue Social Media Cost 60

Mizz Information

MARCH 11, 2014

Look at the top three reasons members don''t renew association membership, according to MGI''s 2013 Membership Marketing Benchmarking report : Budget cuts Lack of engagement Unable to justify membership costs with ROI Two of these three can be addressed/alleviated with online community. Leadership buy-in is essential.

Cost 40

Cost Communications Course Newsletter 40

Beth Kanter

JANUARY 30, 2014

Would you stop doing crowd funding, social media infused fundraising and revert back to traditional methods of fundraising? We used a crowd-funding online platform to run a campaign and kicked it off with a live event with Latino employee resource groups, Latinos in Finance, and LAM, a social network of Latino professionals.

California 28

California Social Media Strategy Video 28

SCD Group

JANUARY 6, 2013

To start 2013, I’ve created a list of “association challenges” that I’m labeling the “And/Or Dilemma Facing Associations.” [By Associations traditionally (as in pre-social media) developed and implemented programs and services that the volunteer boards and/or professional staff conceived and implemented. This worked/works great!

System 40

System Social Media Content Cost 40

Association Adviser

DECEMBER 17, 2013

Four Trends and Predictions for B2B Social Media in 2014. Talking New Media. Visit Us at These Important Industry Events. Does your association have a magazine, newsletter, directory or website in need of revival? Best of the Web events' Best of the Web. Associations Are Grasping For Growth [Infographic].

Directory 60

Directory Texas Newsletter Social Media 60

GrowthZone

NOVEMBER 23, 2020

Simplify event and exhibit management. Selecting a software platform that will meet all of your needs – member database, email system, billing and payment options, event platform, association website builder, and other useful services – can be challenging. Online event registration and payment. Conference and event app.

Membership Management 78

Membership Management Software Directory System 78

Aaron Wolowiec

DECEMBER 13, 2012

This likely includes face-to-face programs, digital learning, other meetings and events, and any certification, accreditation or licensure programs. Social media feeds/conversations. Newsletter/magazine articles. Social media. Content curation maximizes resources and builds community. Audio/video recordings.

Content 100

Content Newsletter Social Media Case Study 100

Association Adviser

MARCH 17, 2014

In response to this challenge, some associations have made impressive gains in their adoption of technology, particularly in the areas of mobile, social media, video, online learning, connectivity and more. They don’t even need a computer. A snapshot of how times have changed since 2010: 2010. Best Picture*. TiK ToK(Ke$ha).

Texas 60

Texas Video millennials Revenue 60

Achieve

SEPTEMBER 3, 2014

Share info from MCON 2013. MCON event engagement: Host a Tumblr Room for speaker participation (GIFs, Social Q&A). Post event images and sponsor images/story links. Post-MCON engagement: Promote event videos/photos. Quantcast.com, April 2013). Promote sponsors and partners. Debut videos/films.

millennials 40

millennials Social Media Newsletter Analysis 40

Velvet Chainsaw

APRIL 18, 2013

Conferences that do this well have a content-marketing strategy that shares these nuggets via print publications, e-zines, newsletters, blogs, and social-media outposts. Bite-Sized and Social: The Graphic Facilitator. Well-written session recaps or key learnings can have incredible reach and effectiveness.

Content 40

Content Conference Sample Newsletter 40