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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

Before the rise of social media and cloud computing, associations competed to attract new members — but only in a subtle “non-profit” sort of way. million open jobs in this country and only 98,000 were added in March 2017. Recipients can display these badges on social media, websites, email signatures and online resumes.

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Friday Buzz: How Your Smartphone May Be Hurting You

Associations Now

Also: On #SMDay, take a look back at important moments in the history of social media. Social Media Day. Counting down the top 10 biggest moments social media history – Would you add any? — Buffer (@buffer) June 30, 2017. Happy #SMDay ! ImpactOfSocial [link]. Other Links of Note.

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What Should You Make of the “Pivot to Video”?

Associations Now

After spending years investing in writing and traditional journalism, there seems to be a shift to something much different by many of these outlets—short, interactive clips of momentary information, designed to both do well on social media and better serve advertisers. This, I think, buys the association space some time.

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Canadian Anti-Spam Legislation: What Associations on Both Sides of the Border Must Know

Association Adviser

The Canadian Anti-Spam Legislation took effect July 1, 2014. All message senders must have the express consent of everyone they email by July 1, 2017, regardless of business relationship. However, businesses and organizations must obtain express consent from these individuals at some point before July 2017.

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What’s NOW and What’s NEXT for Digital Advocacy Content

Beekeeper Group

Our social media of choice was Myspace or an online journal. Qualman points out: In 2014, mobile and social are no longer emerging, they are merging. All of the trends we have seen in social media advocacy are now navigating over to mobile. By 2017, two-thirds of mobile consumption will be videos.

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Wednesday Buzz: Resurrecting One of Bowling’s Biggest Events

Associations Now

Days after announcing it was canceling a high-profile bowling tournament for the second year in a row, a bowling association had a change of heart—thanks in part to social media. — Arwin Adriano (@adrianoarwin) May 20, 2014. Also: Can you convince your attendees to unplug? Pretty good comeback story, huh? Here’s why.

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Not Just “Geeks”: Get a Better Understanding of Your Tech Folks

Associations Now

As a session at ASAE’s 2014 Marketing, Membership & Communications Conference highlighted, for all the skills your IT department has, your best tool for leveraging their know-how may be to build a good working relationship with them. — Ernie Smith (@ErnieSmithAN) June 18, 2014. It's a pain.

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