2015 Member Engagement Social Media Tools 
YourMembership
FEBRUARY 20, 2015
Deliver high value content and services to members that align with the organization’s stated values. We are halfway through the first quarter of 2015 and I can honestly say that our focus on identifying and bringing to market the products and services that will enrich the lives of associations and their members has never been greater.
YourMembership
APRIL 24, 2015
Petersburg for Xperience 2015 , YM’s annual customer conference (you can view a recap video on our home page ). These additions are having a significant impact on our new Member Engagement Platform, which JP demonstrated during his presentation. What I saw there (at Xperience 2015) is impressive.
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YourMembership
JUNE 12, 2015
This week I received an email from noted thought leader and speaker, Jeff De Cagna, FASAE, sharing his thoughts on my most recent blog post on member engagement. In it Jeff pushes back on the traditional practices of member engagement and suggests an alternative strategy that he has labeled “stakeholder development.”.
YourMembership
MAY 8, 2015
This is when your association needs to connect with every new member, help them feel valued, and most importantly, make sure they realize the value of what their membership dollars are buying. We live and work in a social world and that includes LinkedIn, Facebook, Twitter and Instagram, as well as private online communities.
Higher Logic
NOVEMBER 19, 2015
Community builders are expected to be the shepherds, content creators, marketers and social media experts, help people advance their thinking, answer any tech questions and think up new features – sometimes all in the same day. NSBE was founded in 1975 and has around 30,000 members. Leverage social media outreach.
Association Adviser
OCTOBER 13, 2016
Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. This struggle may be related to lack of measuring and recording reader engagement.
Higher Logic
NOVEMBER 8, 2018
The American Society of Heating, Refrigeration, and Air-Conditioning Engineers (ASHRAE ) used marketing automation to include dynamic renewal footers in emails and to run paid social media ads, along with launching a new welcome series. Highlights. Best Community Manager: Jamie Chapman, The Honor Society of Phi Kappa Phi. Highlights.
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