Remove 2016 Remove Price Remove Recruiting Remove Strategy
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Wednesday Buzz: Recruiting Passionate Members As Marketers

Associations Now

— Marc Benioff (@Benioff) September 29, 2016. Interesting discount strategy: The National Tactical Officers Association is now offering a $25 “digital” membership. How did the group cut the price of an individual membership by $15? Over 171,000 have now registered to attend @dreamforce. Other Links of Note.

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Building Buy-In for an Online Community at Your Association

Higher Logic

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Looking to personalize and target your email communications strategy to different member segments?

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Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. We’re entering some fascinating times!

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Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. We’re entering some fascinating times!

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Association Brain Food Weekly: 9.30.16

Reid All About it

Making Online Communities Work in 2016. Joey Price, CEO, Jumpstart: HR. More info/register. Host: ASAE Business Services. Presenter: Suzanne Carawan, Chief Marketing Officer, HighRoad Solution. Wed 10/5 at 12:30 p.m. Learn how to adapt your online community to keep pace with modern expectations. More info/register. Hosts: Breezio.

Maryland 150
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Growing Membership through Winback Marketing

Membership Marketing

For example, in a study published in the March 2016 issue of the Harvard Business Review, Winning Back Lost Customers , data was gathered from winback efforts for telecom customers and showed that firms are better off shifting more time and money to getting former customers to come back than relying solely on new customer recruitment efforts.

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PODCAST: 3 Major Challenges Facing Community Association Management Companies in 2023

AvidXchange: Association Management

According to Millner, the right technology can help a management company protect some semblance of pricing power when negotiating their contracts with community associations. Content Strategy Manager, AvidXchange Guests: Jarrett Tran, Sr. And oftentimes, there simply aren’t enough managers available to do the work.