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FEBRUARY 5, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Why are Members Leaving? Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public.

San Diego 370

San Diego Price Strategy Education 370

Reid All About it

FEBRUARY 26, 2021

They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. MemberSuite says member expectations are different now in 2021, the bar is set higher. Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

JULY 24, 2020

Although Elizabeth Merritt wrote this article for the museum community in 2019, it’s applicable to the association community in 2020. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

OCTOBER 9, 2020

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat).

Utah 370

Utah LMS Conference Technology 370

Reid All About it

NOVEMBER 29, 2019

Pawlucy at MultiBriefs shares ten things associations should start and stop doing in 2020. Member Engagement Party. An engaging membership experience needs constant attention and interaction, just like any good party. When you recruit members, you’re inviting them to your organization’s “party.”

West Virginia 360

West Virginia Washington DC Revenue 360

Reid All About it

SEPTEMBER 11, 2020

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. Lewis Flax of Flax Associates says, “Innovative sponsorship options exist way beyond pasting logos anywhere and everywhere.” Board diversity. Burning Man FOMO.

LMS 329

LMS Montana Revenue Price 329

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JANUARY 10, 2020

Quick hits before we get to the list of this week’s free education: Lots of useful advice here: 20 of the best SEO tips for keyword rankings and Google in 2020. Host: Engage Software. 2020 eLearning Formats. Explore 2020 trends (not just out-of-reach AI) that impact learner expectations of your online programs.

LMS 243

LMS Software Chicago Washington 243

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FEBRUARY 19, 2021

They also describe how credentialing programs can help your association increase member engagement and revenue. Membership recruitment. 19 tips for reading more this year, from people who read a ton in 2020. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

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NOVEMBER 27, 2020

While reading her article at Psyche, I realized this new habit would greatly improve conversations with members, customers and prospects. Risking innovation. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Future Forward: Innovation and Resilience.

Las Vegas 369

Las Vegas Virginia Content Washington 369

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MAY 15, 2020

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. onward – Untethered 2020: Events Reimagined, a Virtual Summit.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

Membership Marketing

JULY 21, 2021

Member renewal rates are also impacted. 45% of associations report declines in member renewals, almost double from the previous year’s 24%. On top of membership challenges, 80% of associations say that their annual in-person meeting was canceled or postponed in 2020. Innovating to Meet Changing Needs.

Recruiting 116

Recruiting Recruitment Report Innovation 116

Reid All About it

DECEMBER 11, 2020

Billhighway explains how you can get access to chapter member engagement data and how that data can justify the resources dedicated to chapters and even support your argument for additional resources. Just because 2020 has us stuck at home, it doesn’t mean we can’t still meet up as a community! Association websites.

Project 370

Project Education Software Review 370

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MARCH 12, 2021

The authors finish by saying, “Association tech ecosystems limit or enable organizations’ capacity to serve their members and customers online… Real strategic leaders will pull their technical foundation from the shadows and shine a light on the important stack decisions ahead. Innovation method. It means “jumping out of the system.”

Nashville 370

Nashville LMS North Carolina Recruiting 370

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DECEMBER 4, 2020

Through interviews with technology thought leaders and conference attendees, Associations Now Live @ TEC previews each day’s highlights and explores how the association community is meeting the technology challenges of 2020 and beyond. More info/register (fee for ASAE non-members). More info/register (fee for ASAE non-members).

Blended Learning 300

Blended Learning Revenue Conference Technology 300

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SEPTEMBER 25, 2020

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. We’ll also touch on the tech because we know it’s on your mind. More info/register.

Case Study 285

Case Study Content Montana Price 285

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MARCH 26, 2021

Association innovation. Mary Byers, CAE, CSP, in partnership with Loyalty Research Center, recently released a fascinating environmental scan on association innovation: Association Innovation Scan: The Association Professional’s Guide to Winning with Innovation. Intuitive innovation. That stinks. Wait, what?

Innovation 259

Innovation San Diego LMS Strategy 259

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MARCH 5, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Instead of shrinking in 2020, some associations expanded membership. Hear about the strategies and tools modern associations are using to supercharge member engagement. Host: Fridays@4. Mon 3/8 at 11 a.m. –

North Carolina 370

North Carolina Certificate Strategy Case Study 370

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AUGUST 21, 2020

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. 5 Tips to Engage Gen Z and Millennial eLearners in 2020 and Beyond.

millennials 307

millennials Montana Class Education 307

Mariner Management

DECEMBER 10, 2020

Pre-pandemic associations tapped their components for four key roles: member engagement, leadership development, member recruitment and professional development delivery. In 2019, member engagement rose to the top for the first time. Enter 2020. Chapters can act faster and more directly for members.

Metro 83

Metro Boston New York Member Engagement 83

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SEPTEMBER 18, 2020

Member engagement. At Associations Now , Lindsay Currie, CAE shares some low-cost ideas from for engaging and retaining members. I especially love the first one because members are craving that—heck, we all are. Hear about some major considerations for online engagement. More info/register. 1 CAE credit.

Montana 351

Montana Certificate Conference Content 351

.orgSource

AUGUST 28, 2023

According to a 2020 Edelman study , 89% of decision-makers surveyed believe that thought leadership improves their perceptions of an organization — yet only 17% of them rate the quality of the information they read as very good or excellent. My first bit of advice is, don’t treat recruiting these experts casually.

Leadership 88

Leadership Social Media Case Study Industry 88

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MARCH 19, 2021

Association innovation. Throughout March, Mary Byers, CAE, and the Loyalty Research Center are sharing stories about highly innovative organizations, their best practices, interviews with innovators, and challenge questions about innovation to ponder. Ultimate Member Engagement: The Power of Data-Driven Decision Making.

LMS 370

LMS Nashville Strategy Video 370

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APRIL 16, 2021

. – How Your Community Can Turn 1 Event into 365-Day Engagement. Whether your association is planning to stay 100% virtual or experimenting with a hybrid model this year, get tips on how you can drive member engagement before, during, and after for events of all shapes and sizes. Innovative Remote Workplace. 1 CAE credit.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

OCTOBER 16, 2020

Frugal innovation. Due to the pandemic and uncertain economy, associations are constantly creating new resources for members and making changes to business as usual—yes, they’re innovating! WBT Systems describes 12 essentials for frugal innovation , the only kind your budget probably allows. AMS considerations.

Indiana 221

Indiana Review Education Conference 221

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JUNE 19, 2020

They see associations stretching their innovation muscle, learning new skills, reassessing assumptions, discovering ways to improve, and summoning up the courage to take tough steps forward. Hear about some major considerations for online engagement. Pandemic silver linings. More info/register. Host: Matchbox Virtual Media.

Video 221

Video Conference Revenue Industry 221

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NOVEMBER 12, 2021

Leverage the pandemic’s disruption by adopting foresight governance that will drive innovation. 7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. The Do’s and Don’ts of Member Benefits. Hear about best practices for recruiting this futurist mindset to fuel innovation in your organization.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

Reid All About it

APRIL 23, 2021

More info/register (fee for MPI non-members). Evelien Aernaudts, Abbit Meeting Innovators. It’s time to take control of your data to determine the heath of your membership retention, recruitment, engagement and revenue to produce the best results. Presenters: Dominique Jansen, Founder, Words & Things. 1 CAE credit.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

MAY 8, 2020

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Share engaging ideas that you can use in your career and for your association.

North Carolina 221

North Carolina Montana Conference Revenue 221

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JULY 17, 2020

Quick hits before we get to the list of this week’s free education: Challenges and opportunities with membership recruitment for trade associations. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.

Montana 341

Montana Revenue Strategy Conference 341

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AUGUST 14, 2020

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Virtual Summit 2020. Hear about some major considerations for online engagement.

Montana 370

Montana Conference Education Tips 370

Reid All About it

MAY 1, 2020

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Share engaging ideas that you can use in your career and for your association.

North Carolina 273

North Carolina Revenue Strategy Education 273

Reid All About it

APRIL 22, 2022

New member engagement. She reminds us that there are all kinds of new member engagement plans for all sizes of chapters and associations. Speaking of which, if you haven’t yet already, please participate in her second edition of the popular New Member Engagement Study. Amanda Kaiser says size does matter.

Proposal 39

Proposal Price Technology Recruiting 39

Reid All About it

FEBRUARY 4, 2022

This mass exodus can benefit you in two ways: employers are seeking new and innovative ways to attract and retain employees, meaning higher salaries, more benefits, and better perks, and they’re finding it difficult to find qualified staff for the seemingly endless list of jobs available right now. CEO Update LIVE: Recruiting.

Content 39

Content Education Recruiting Recruitment 39

Reid All About it

APRIL 15, 2022

Rhea Steele, CAE, 2020 Professional Performance Award recipient, and Vice Chair of the Individual Honors Awards Committee. In March 2020, GCI sent most of their workforce home to work as they “waited out” the pandemic. Presenters: Donald Dea, FASAE, the 2022 Academy of Leaders Award recipient. Arlene Pietranton, Ph.D., 1 CAE credit.

Proposal 39

Proposal Technology Revenue Marketing 39

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SEPTEMBER 20, 2019

The weekly list of free educational events and resources for the association community… I’ve referenced the New Member Engagement Study from Kaiser Insights and Dynamic Benchmarking for many of the posts I write for clients, so I’m happy to see they’re preparing to do another one. CAE credit. Tue 9/24 at 2 p.m. – 1 CAE credit.

DC 34

DC Washington Baltimore Certificate 34

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OCTOBER 18, 2019

Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing. Learn how to effectively incorporate and manage the 4 C’s of engagement into your 2020 communications program. Location: Alexandria VA.

North Carolina 34

North Carolina Education Project Communications 34

Reid All About it

FEBRUARY 11, 2022

He suggests identifying the sources and magnitude of resistance to innovation within your association and shares an eight-step plan for activating strategic optionality thinking on your board. Keeping Your Members Engaged from Onboarding through Renewal on Your Membership Site. A lot to digest but important reading. Host: Grype.

Content 39

Content Strategy Technology Analysis 39