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The 1 thing you need to know about GenZ

Association Success

“By 2030, just 10 years from now, Generation Z will start to occupy senior leadership roles,” reported Elisa Pratt , association authority and expert in strategic nonprofit solutions in our new member-exclusive course, “Who is your member of 2030?”. With a new generation of leaders comes new work styles and leadership mindsets.

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4 ways to attract younger members

Association Success

By 2030, just 10 years from now, Generation Z will start to occupy senior leadership roles and indeed, Generation Alpha will be leaving school and starting their own careers. These organizations are failing to build a pipeline; they lack a dedicated campaign to appeal to and engage, Millennials and GenZ members.

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Why Coworking Will Survive the WeWork Saga

Associations Now

The recent drama involving the prominent coworking firm WeWork—in which the organization’s weaknesses led to a failed attempt at an initial public offering and a replacement at the top —may be enough to make some organizations question the coworking concept entirely. markets it studied to 13 percent in 2030 (600 million square feet).

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What Does the Future of Work Look Like for Women?

Associations Now

A new McKinsey Global Institute report indicates that automation could lead to potentially high job losses for women by 2030. To stop this, leaders and organizations must invest in training and reskilling programs. Automation and new technology could displace tens of millions of women from the workplace in a little more than a decade.

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Earning potential: New report details community management pay and benefits

Ungrated

Despite the economic downturn caused by the COVID-19 pandemic, community association management remains in high demand, with the Bureau of Labor Statistics projecting a 3% growth in the profession through 2030. Survey results are not the only—or even the primary—source for organizations to make compensation decisions.

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Gen Z 101: Five facts to attract more members to your association

Nimble AMS

While we can ’t promise we have all the answer s, this blog offers vital facts about the important young professionals that your organization is so eager to recruit. If Gen Z isn’t yet on your radar, it really should be. Is your association looking to crack the Gen Z code? Statista estimates there are 68.6 million Generation Z Americans.

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Association Brain Food Weekly: 1.26.18

Reid All About it

Last call to participate in Marketing General Inc.’s s 10th annual Membership Marketing Benchmarking Survey. If your organization has a webinar scheduled in the near future, please send me the link. Make Your Marketing Technology Resolutions for 2018. Keep learning! The deadline is February 2—although they may extend it.

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