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4 Creative Ways to Promote Your Membership Incentive Program

ISAE

We’ll explore four top tips for promoting your incentive program, starting with how to develop innovative digital marketing strategies. Leverage digital marketing. Promoting your incentive program in social media posts and email campaigns will help you reach your online audience. Take a collaborative approach.

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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. Hardy captures what most marketers are striving to accomplish today. Be Deliberate Thought leadership is an important top of the funnel marketing tool. After all, we are the home of professional experts.

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Friday Buzz: Marketing Challenges That the Pros Are Tackling

Associations Now

With all the noise around different marketing strategies, find out which ones the pros are actually employing. The sheer amount of digital marketing advice, tactics, and strategies that your association can employ can be overwhelming to choose from. Also: The New York Times smartly adjusts headlines for mobile.

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Association Brain Food Weekly: 11.13.20

Reid All About it

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Powering Engagement with Persona-Led Marketing. CMP credit.

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Association Advocacy Thrives in ‘Fake News’ Era

Association Adviser

Reading “fake news” is even more interesting, particularly on social media where passionate individuals often hide behind a left- or right-wing moniker and feel emboldened enough to spat about a blog or not-so-reputable news site. An intense social media volley ensues until the real news is buried among insults and exaggerations.

America 63
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Association Brain Food Weekly: 10.20.17

Reid All About it

I like the distinction between learning goals and performance goals and the references to Dan Pink’s fascinating book, Drive. Social Media Engagement Strategies (Association Coffee Talk – Reston VA). Does your organization have a social media strategy? Presenter: Joanne Joham, Regional Director North America, ICCA.

DC 150
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SCD Group: 8 articles important to association executives and.

SCD Group

Five Ways to Market to Gen-Y By Tim Hare via MarketingProfs.com Gen-Y has shown a tendency to support heritage brands and engage with companies via social media. Gen-Y has also shown a tendency to shut out brands that bombard them with advertising or "market down" to them. Enjoy your July 4th holiday!