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The more you know: Salesforce Person Accounts for associations

Nimble AMS

If not, it’s time to discover how Person Accounts can empower your member-based organization. S ome of America’s leading businesses like New York Life, Bank of America, Voya , Philips, Target, and CVS are leveraging Person Accounts to revolutionize reporting. Person Accounts are a standard Salesforce object.

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Association Brain Food: 4.19.24

Reid All About it

James Young of Product Community describes a twist on mentoring. I’m happy to feature it as long as it’s not too product-centric. Host: Community Brands Speakers: Jason Daiger, Vice President of Product & Client Services, Events, and Tirrah Switzer, Senior Director of Product Marketing, Community Brands Tue 4/23 at 1 p.m. –

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Catch Nimble AMS at the Salesforce World Tour in DC!

Nimble AMS

The Salesforce World Tour is a series of free, one-day events in multiple locations across America and the world. At the Salesforce World Tour, you can hear from industry leaders, watch product demons, and attend expert-led workshops. Read our blog for more reasons why you don’t want to miss the S alesforce World Tour in DC.

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Association Brain Food: 4.12.24

Reid All About it

I’m happy to feature it as long as it’s not too product-centric. Find out how to bolster the case for your current pricing, raise prices strategically, and evaluate non-product-specific pricing approaches like subscriptions or folding education into membership fees. 1 CAE credit. More info/register. More info/register. CAE credit.

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The Evolution of Experience with Marketing Automation

Higher Logic

You’re already trying to provide a positive customer or member experience, and maintain strong communications with them. Let’s start with that first part, about the experience. Put Experience First. People still go to the cinema for the experience, so to compete the experience had to change.

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Association Brain Food: 10.6.23

Reid All About it

Based on conversations with young members, former members, and never-members from multiple industries, Michelle Maher of Highland describes why young professionals are engaging digital channels instead of associations and the unique value they seek from associations. Next gen membership #2. More info/register. CMP credit.

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Association Brain Food Weekly: 5.7.21

Reid All About it

Even after resuming public performances, some theater troupes plan to keep streaming their productions , reports Terry Teachout at the Wall Street Journal. I’ll be happy to feature it as long as it’s not too product centric. How do you create a cohesive content strategy and production plan that guarantees maximum engagement?