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4 Creative Ways to Promote Your Membership Incentive Program

ISAE

We’ll explore four top tips for promoting your incentive program, starting with how to develop innovative digital marketing strategies. As Allegiance Group’s guide to digital marketing explains, this term refers to “the practice of promoting a product, service, or cause through online channels like social media, email, and search engines.”

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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. That’s the beauty of thought leadership.

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Association Brain Food Weekly: 11.13.20

Reid All About it

It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. McKinley Advisors describes how they helped the Infectious Diseases Society of America by starting at the top with governance and leadership development. Sabrina Meyers, Co-Founder, Two Social Media Chicks.

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Association Advocacy Thrives in ‘Fake News’ Era

Association Adviser

Reading “fake news” is even more interesting, particularly on social media where passionate individuals often hide behind a left- or right-wing moniker and feel emboldened enough to spat about a blog or not-so-reputable news site. An intense social media volley ensues until the real news is buried among insults and exaggerations.

America 63
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Association Brain Food Weekly: 10.20.17

Reid All About it

I like the distinction between learning goals and performance goals and the references to Dan Pink’s fascinating book, Drive. Discuss strategies for building deeper, year-round engagement through your digital channels – web, mobile, social and email. Social Media Engagement Strategies (Association Coffee Talk – Reston VA).

DC 150
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Friday Buzz: Marketing Challenges That the Pros Are Tackling

Associations Now

With all the noise around different marketing strategies, find out which ones the pros are actually employing. The sheer amount of digital marketing advice, tactics, and strategies that your association can employ can be overwhelming to choose from. Also: The New York Times smartly adjusts headlines for mobile.

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SCD Group: 12 Tips for association board/committee work

SCD Group

· My clients started referring to this as “Central Drake Time.” Show strategy or work plan element of each item on agenda. Strategy | Content | Discovery. Social Media & Internet have replaced 2 of top 3 r. Chicken, Bus, Holland America & Associations: How. Use a consent agenda. ·