Nexus Marketing

MAY 31, 2024

Search engine optimization (SEO) isn’t just for big for-profit brands—any organization that depends on reaching online audiences to promote its programs, services, and products can benefit from an SEO strategy. Organizations of all types and sizes use SEO strategies to rank higher for their target keywords. Far from it.

Strategy 52

Strategy Content Marketing Process 52

Potomac Core

OCTOBER 30, 2018

As Associations ponder their future strategies, the message is clear: Members hire industry advocacy and promotion. As part of the organization’s broader Industry promotion strategy, the organization recently released customer survey research and also produced the video, “We Are the Cold Chain”.

Industry 164

Industry Analysis Committee Team 164

Reid All About it

OCTOBER 9, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Topics include strategy, requirements, proposals, demos and selection, implementation, and buying in a pandemic.

Utah 370

Utah LMS Conference Technology 370

Reid All About it

DECEMBER 3, 2021

Since many associations already outsource operational IT functions, as long as someone owns the strategic and holistic technology perspective, what he’s proposing makes sense to some degree, although you’d have to tweak his idea for smaller organizations. Chief Digital Officer. More info/register. Host: Impexium. Thu 12/9 at 1 p.m. –

Revenue 195

Revenue Technology Innovation Social Media 195

Reid All About it

JANUARY 13, 2023

If not, use this survey link to join nearly 1,000 association leaders worldwide whose participation helps all of us gain insights about what’s working to recruit, engage, and retain members, along with other valuable information. Your Association’s Advocacy Tech Stack: Apps and Strategy for 2023. Recession prep. 1 CAE credit.

Revenue 39

Revenue Education Strategy Leadership 39

Reid All About it

SEPTEMBER 2, 2022

Sponsorship strategy. If your AMS doesn’t help you recruit, engage and retain members , you better start shopping for a new one. Hear how to plan for a sustainable inbound marketing strategy beyond blue titles and black site descriptions. How to Write an RFP (Request for Proposal) for Merchant Services. Quick hits.

Project 48

Project Tips Technology Marketing 48

Reid All About it

SEPTEMBER 9, 2022

Guest: Lisa Lockman, Assistant Director, Data Analysis and AMS Administration, Association for Psychological Science. Learn how to prepare a proposal that will win over your team, present the facts, collect the data and find the budget to get the approval needed to make significant changes to your membership site. More info/register.

Education 41

Education Project LMS Technology 41