Reid All About it

JULY 21, 2017

Kai-Fu Lee debunks dystopian AI scenarios in a Wired article. He says love will always differentiate us from AI—a prediction that reminds me of an article I mentioned two weeks ago about the value of emotional labor in the future. Here’s another good article about phishing attacks—this time the focus is on chapters.

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Disciple Media

FEBRUARY 7, 2024

In this blog, we’ll explore how to get your membership set up for success (Part 1), and strategies to market and sell your membership (Part 2). Strategies for identifying your ideal audience Identifying your ideal audience is what will set you up for success in selling your membership.

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Achieve

FEBRUARY 2, 2015

MUST HAVE #4: REPORTS TAKE ONE-HOUR EVERY MONTH TO LOOK AT YOUR EMAIL STATS AND REEVALUATE YOUR STRATEGY. Email platforms are next to useless if they do not have the kind of reporting that you want. People trust articles and recommendations from their friends and followers on social media more than they trust your organization.

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Associations Now

OCTOBER 12, 2018

For a robust social media strategy, your organization needs to leverage its Instagram followers. It’s no secret that Instagram is a social media powerhouse: The platform boasts a hefty 1 billion monthly users, with more than 500 million people on the site daily, according to data from AdEspresso.

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Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Get five proven strategies to address The Tech Effect and attract new members right away. We’re committed to our community.

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Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Get five proven strategies to address The Tech Effect and attract new members right away. We’re committed to our community.

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Achieve

SEPTEMBER 8, 2020

Outside of having a well-designed website and an active social media presence, the nonprofit sector has largely stuck to traditional methods to plan fundraising events. . However, harnessing technology can empower you to seamlessly interact with supporters and create sustainable revenue sources despite social distancing guidelines.

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Reid All About it

NOVEMBER 10, 2017

I must admit I exceeded 140 characters a few times already but only to add a bit of commentary to articles I shared. If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy.

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Associations Now

AUGUST 5, 2019

When it comes to content strategy, it’s easy to lean on algorithms to make decisions on content presentation—but algorithms aren’t perfect, and they can create content blind spots if you’re not careful. In response, a Netflix social media manager, Jarett Wieselman, asked Twitter users what a lack of promotion meant to them.

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Fonteva

NOVEMBER 10, 2021

We would recommend Fonteva Marketing Manager for an intuitive system that will streamline all your marketing needs. So the big question is, how to create a killer content marketing strategy ? It’s perhaps stating the obvious, but knowing your goals is the jumping-off point for any virtual event marketing master plan.

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Disciple Media

MARCH 9, 2018

Find your first fans on social media. Harness the power of email marketing. But, we promise that by the end of this article, you’ll not only know how to build a fanbase but also how to turn that fanbase into a community. Find your first fans on social media. Harness the power of email marketing.

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Association Adviser

JULY 16, 2013

Using social media is about more than promoting yourself and your brand—It’s about building connections & nurturing them over time. 5 ideas in this article. Which Tactics Work Best for Email Marketing? eMarketer recently ranked the most effective email tactics. Best of the Web. 5 Ways to Thank Community.

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Associations Now

SEPTEMBER 26, 2017

Social media is a great way to build excitement about your event—but don’t lose sight of these other tried-and-true marketing methods. If you are of a certain age, you can remember when social media didn’t exist. Well, you can, but that’s not your best strategy.).

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How To Social Media Newsletter Video 55

Association Adviser

MAY 19, 2014

Avid readers of the Association Adviser hub may have noticed a recent change that we have implemented with our newer articles. Instead of posting key “Takeaways” at the top of each article, we’re now posting “Tweetables,” which are hyperlinked takeaways that you can share via Twitter with a click or a tap.

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MemberClicks

APRIL 4, 2023

A membership website builder should let you: Publish articles / blogs posts Build informational landing pages Host member application forms Update a members calendar Share your mission and vision with the public Building your website isn’t just about what you put on it. Check out this article for inspiration and ideas.

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Slice-Works

OCTOBER 24, 2014

That’s because checking Twitter or reading an Atlantic article is also high up on my free-time to-do list. Marketing with Text Messages. Like email marketing, text-messaging members who value your association is a great way to reach out to them with a message they’re likely to see.

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Reid All About it

NOVEMBER 8, 2019

Since this article was published, Airbnb has announced a crackdown and review of listings. How Nonprofits Can Make Their Fundraising Campaigns More Social. Social media channels can help you amplify the message of your fundraising campaigns. Presenter: Tereza Litsa, Social Media Manager at Lightful.

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Reid All About it

FEBRUARY 25, 2022

WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.

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Reid All About it

OCTOBER 11, 2019

Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media. Presenter: Jake Fisher, co-founder of Bridges Strategies. More info/register.

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CMA Solutions

JANUARY 31, 2024

Implementing effective SEO strategies, such as using industry-relevant keywords, optimizing site speed and creating high-quality content, are all proven tactics for increasing organic traffic, making it easier for potential clients to find and engage with the company’s website.

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Disciple Media

JUNE 29, 2023

If you’re reading this article we imagine that you have or work for a great business and you’re starting to think about how to get it discovered by more people. Consider utilizing surveys, social media analytics and customer feedback to continuously refine your understanding of your audience. Sound about right?

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Beth Kanter

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. We want our donors to be advocates.

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Disciple Media

OCTOBER 24, 2023

For businesses seeking to foster deep connections and brand loyalty in today’s digital landscape, establishing a paid community has become a pivotal strategy for knowledge sharing and purposeful networking. A paid community is the antithesis of the vast, often chaotic world of open online forums or public social media platforms.

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MemberClicks

OCTOBER 10, 2023

Two considerations are: Leadership Strategy: Consider if staff or volunteers will helm the program. Build a Comprehensive Marketing Plan Communicating your nonprofit membership benefits effectively is just as important as establishing them in the first place. If your current team is stretched thin, think about bringing in volunteers.

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Achieve

JULY 14, 2022

The best part: Email marketing is inexpensive and likely to result in a high return on investment (ROI). . Despite the rising popularity of other digital channels like social media and. email is not dead! the number of worldwide email users reached 4.2. online donor engagement. text messaging. Whether you.

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Disciple Media

DECEMBER 27, 2023

Whether it’s video tutorials, interactive workshops, or insightful articles, your content should educate, inspire, and engage. Market your business Marketing your business is where the fun begins. Depending on your niche, this could range from instructional videos and articles to interactive workshops and webinars.

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GrowthZone

MAY 17, 2017

Let’s analyze the journey so you discover how social media, digital marketing/sales, and marketing automation help move your prospects and members through the process. Prospects in your target market need to become aware your organization exists. Enter social media. That’s engagement.

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How To Social Media Directory Tips 112

GrowthZone

APRIL 23, 2020

Ubersuggest : Free plan for Neil Patel’s Ubersuggest, to generate keywords for content marketing strategy and production. DOWNLOAD] 4, free, white-labeled articles you can send. SALES AND MARKETING. Benchmark : Free trial of email marketing solution. Email support@wistia.com. and Europe.

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Association Success

NOVEMBER 10, 2020

If you’re feeling stuck, read on for inspiration you can use for seven key marketing channels. Conversation-sparking social media. Effective social media marketing will spark conversation not just among your followers, but within your industry. Essential email newsletters. Memorable webinars.

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Achieve

JULY 23, 2020

Sometimes the best fundraising strategies require nonprofits to not ask for funds. However, by reducing the number of lapsed donors, you can take the financial burden and pressure off of your organization’s acquisition strategies. . It’s expensive to acquire new donors — much more expensive than it is to retain the old ones!

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MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent.

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MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent.

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Newsletter Tips eBook Content 52

Reid All About it

NOVEMBER 2, 2018

Besides having a strategy for how your association will use the data in your care, you should follow these six principles for collecting and updating member data. Many of my content marketer friends, acquaintances, and clients will appreciate this one. Creating a Killer Content Strategy. Thu 11/8 at 11 a.m. 1 CAE credit.

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Association Adviser

DECEMBER 17, 2013

Two great examples of integrated marketing come from the Material Handling Equipment Distributors Association (MHEDA) and the Associated General Contractors of America (AGC). Infographics have become increasingly popular for online marketing world because of their SEO benefits (but that’s for another article). Conclusion.

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Fonteva

SEPTEMBER 19, 2019

Advanced AMS solutions keep track of data and metrics generated by your various association management tools and member-facing outlets, providing all the information needed to formulate intelligent strategies for upcoming events or campaigns. Data for smarter marketing and engagement strategies. Hope you enjoyed this article!

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Higher Logic

OCTOBER 4, 2018

We like having Evernote’s web extension on Chrome to easily save articles, snippets, or images for a marketing swipe file. Send them this article (as a not-so-subtle hint!). What are other marketers up to? What’s the latest in terms of email strategy ? Have a coworker who is always doing this?

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Freestone

APRIL 11, 2024

It can be costly, time-consuming, and overwhelming to develop a content strategy from scratch. Check out these sixteen strategies to repurpose your content: 1. Build out your content with blog posts Start with a 500-word blog post on your website and post on your social media pointing to your website.

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