Association Success

MARCH 12, 2019

This article is an attempt to provide the above question with a response, that covers both the structural considerations and their relationship with our business model redesign (with a heavy focus on digital transformation). The teams are: strategy, content, acquisition and retention. First, let’s talk about the structure….

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Certificate Discount Team Content 109

Higher Logic

JANUARY 30, 2018

It also needs a long-term strategy, beta testing, content, and consistent attention to ensure members receive value. All those elements provide a great member experience, which can help increase member acquisition, retention, and revenue.

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Event Planning Video Project Content 218

Optimist Consulting

MAY 31, 2016

I was delighted to recently present at CHASE on how to develop your membership marketing strategy and plan. Online: Via your organisation’s website and online member-only community groups you set up. Face to face: At stakeholder meetings, member events, or industry networking events. – “The member experience”.

Marketing 100

Marketing Newsletter Social Media Recruiting 100

Reid All About it

JUNE 16, 2023

Thanks to subscribing to god-knows-how-many newsletters, my inbox is full of AI articles. – Knowledge Transfer and Succession Planning Strategies for Your Event Tech Don’t wait until people start resigning to implement a knowledge transfer strategy. More info/register. Host: Smart Meetings Speaker: Cheryl M.

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Project Tools Revenue Metro 195

Higher Logic

AUGUST 15, 2017

You can make the event even more special by including your conference’s keynote speakers, industry experts, and your own leadership and board members. Take plenty of photos and highlight them in slideshows in your online community or an article in your print newsletter to extend post-event engagement. Want to do even better?

North Carolina 343

North Carolina Project Discount Leadership 343

Disciple Media

JANUARY 10, 2024

The Disciple platform puts you totally in control of your business, your revenue and the experience that you give your members. Think of it like this: your very own digital clubhouse where your members can come together, form meaningful connections and grow. Plan your app Next, translate your idea into a structured plan.

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Revenue Content Social Media Cost 36

Higher Logic

OCTOBER 25, 2017

Use what you learn to improve each strategy so you’re consistently bringing in more income. Advertising or sponsored articles in your print magazine or e-newsletter. Evaluate the opportunities on this list as well as new ideas that your staff or members think of. Social media advertising.

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Revenue Tips Social Media Newsletter 159

Smooth The Path

JANUARY 19, 2016

Did you see the article in Associations Now about how an association named ISIS is changing it’s name ? Rebranding is a big project and demands some thoughtful planning but with savvy marketing members will eventually get used to the new name. This is not at all uncommon among associations but it does confuse members.

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Newsletter Project Products Survey 60

Reid All About it

JUNE 5, 2020

Then I lose myself reading articles on Twitter or in newsletters, and, one of my favorite activities, compiling a list of more things to read. Future of Meetings: Creative New Strategies from Hotels, AV Companies & Design Agencies. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.

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Innovation Conference FAQ Industry 273

Reid All About it

FEBRUARY 11, 2022

Member experience. Amanda Kaiser says member experience must be the new blueprint for engagement. What stands out in the 33 research studies she’s conducted is how much members not just think but also feel about their membership. Strategy development and facilitation are not the same thing. Quick hits.

Content 39

Content Strategy Technology Analysis 39

Reid All About it

NOVEMBER 4, 2022

WBT Systems explains how the strategy behind shows about the Wrexham soccer club and Formula 1 can help your association sell your industry to career changers and job seekers. Community strategy. The team at Mobilize published a community strategy playbook based on the blueprint they developed for creating their own user community.

Arlington 39

Arlington Technology Case Study Revenue 39

Reid All About it

JUNE 22, 2018

Newsletters with curated content are the best. I just saw a New York Times article about this too. Host: PCMA Digital Experience Institute. Advancing Member Experience with Site Search and Personalization. Presenter: Dax Callner, Chief Strategy Officer, GES Events. Hmm, sounds like a good membership benefit.

System 30

System Charlotte Education Member Engagement 30

Association Subculture

DECEMBER 11, 2012

The best games also include an epic storyline, memorable characters that you come to care about, strategy and tactics as well as something I refer to as "gifts, surprises and serendipity.". If the only gift your member gets from you all year is a dues invoice, then you are a bad game/member experience designer.

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Video Discount Newsletter Member Experience 100

Disciple Media

JULY 25, 2023

From establishing a clear purpose and identity to cultivating a thriving culture of inclusivity, every step you take shapes the unique experience your community offers. To make it truly flourish, you need effective community management strategies. Onboarding sets the tone for a positive member experience.

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Guidelines Content Social Media Survey 36

Fonteva

SEPTEMBER 19, 2019

Advanced AMS solutions keep track of data and metrics generated by your various association management tools and member-facing outlets, providing all the information needed to formulate intelligent strategies for upcoming events or campaigns. Data for smarter marketing and engagement strategies. 360-view of member engagement.

System 40

System Software Tools Association Management 40