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Maximizing Association Value: Unleashing 3 Powerful Membership Pricing Strategies

Association Freak

Reading Time: 3 minutes How to Get Membership Pricing Right Ever wondered how to nail membership pricing? Likewise, association pricing often feels like a guessing game. Money: Researching Membership Pricing The value of your offerings is determined by how much money they generate. Is there room to increase prices?

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The Underdog’s Guide to Success: How to Win When You Are Not Your Members’ First Choice

Association Freak

It became clear that this association was the only place all those different people could come together to solve problems. They alone could convene those kinds of curated, trusted environments, so much that their most exclusive work groups cost thousands of dollars, which members line up to pay. Ask yourself what doesn’t.

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Overcoming the association value gap: part I

Principled Innovation

But the problem with not increasing dues is that, if expenses still rise, every year of static dues digs the association deeper into a hole to be climbed out of later, either through cutting costs, attracting a lot of new members, or raising dues.

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Building Buy-In for an Online Community at Your Association

Higher Logic

It’s easy to say, harder to do – but we’ll walk you through what you need to get there, including aligning with your association’s overall priorities and overcoming common objectives. How to Align with Your Board and Executive Team's Priorities. Communities are a great way to promote your association’s status in the industry.

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From Ordinary to Extraordinary: Crafting Membership Offers They Can’t Refuse

Association Freak

Our research has confirmed that an organization’s membership value proposition is the key driver for membership renewal. So, how can you ensure that you reinforce this value through marketing that truly makes membership impossible to resist?

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Making Virtual Exhibiting and Sponsorship Worthwhile

Smooth The Path

Because of these high costs and the transactional nature, exhibitors and sponsors can’t help but focus on the ROI on every event. In many associations, there is almost an adversarial tone between the association and exhibitors/sponsors. While we have this ROI issue, there’s also another problem.

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How to Have the Golden Hand Cuffs on Association Members

Tom Morrison

When an association gets back to the basics of why they exist: 1) Organize themselves 2) Coordinate their efforts 3) Leverage the costs over many 4) Build trust as a group 5) Do things together they can't do themselves effectively.they will begin to see member value, engagement, and loyalty start to grow to levels they never thought possible.

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