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Celebrate Women’s History Month with these innovative leaders

Nimble AMS

The 2020 United States Census reports that women have increased STEM employees from 8% in 1970 to 27% in 2019. Laurin is a leader in event promotion and member engagement strategy at her organization. While women have made great strides in the U.S. workforce, they are still vastly underrepresented in STEM jobs. Download now

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Marketing Resources for Associations and Small Businesses

Association Navigator

Here are some good marketing resources for your association or professional services firm. The organizations and consultants below offer a variety of materials including books, blogs, webinars and consulting that have inspired me to think differently about marketing. As Daniel Pink might say, “we’re all in marketing now.”.

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Association Brain Food Weekly: 6.26.20

Reid All About it

Barbara Palmer at PCMA Convene lists eight ways conference organizers, sponsors, speakers and attendees can make conferences more racially diverse. This series of 15-minute videos cover hot topics and issues related to 501c organization management. There’s much work to be done and I hope that at last we’re all ready to do it.

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How Nonprofit Grocery Stores Are Filling the Gap

Associations Now

With grocery store chains leaving markets behind without any alternatives, nonprofits are increasingly filling in the gaps. Last year, a local Salvation Army chapter launched a grocery store in an area of Baltimore that had been poorly served by grocery chains. And other nonprofits big and small have jumped on the trend.

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Amazon’s HQ2: 3 Ripple Effects for Associations

Associations Now

With one of two new Amazon headquarters planned for Northern Virginia, associations in the DC region are likely to see some big shifts in the local market in the coming years. Those trends might lead some organizations to look for homes in other nearby regions that didn’t get the nod from Amazon. More wide-ranging tech savvy.

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Join an Interactive Discussion on - Membership Marketing Blog

Membership Marketing

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Join an Interactive Discussion on the Membership Marketing Benchmarking Report. Membership Marketing Benchmarking Report.

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Ryan Davis, CEO of CINC Systems, on Accepting the Unknown

AvidXchange: Association Management

The two discussed Davis’ unique path from news reporter to C-suite executive and how he’s guided CINC Systems through digital transformation and exponential growth. “The Power of Change” features interviews between Praeger and industry leaders who embrace change and use it to their professional advantage.

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