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APRIL 23, 2021

Please read this Twitter thread from Irving Washington, CEO of the Online News Association, about burnout, especially if you’re a staff or volunteer leader. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

MARCH 5, 2021

WBT Systems explains how these boxes enhance the online course experience and provides ideas for box content and logistics. Learn from one of the best. When an actor calls with a poem to share… A Paris playhouse launched a program of one-on-one “consultations,” delivered by its artists while the theater is closed.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

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JULY 17, 2020

The Moery Company says going virtual offers a unique opportunity for associations and their sponsorship programs. I agree, it’s time to completely rethink how you approach sponsorship. Virtual event sponsorship example. Tony Rossell, Marketing General, Inc. ). 5 virtual conference pricing strategies. MeetingsNet ).

Montana 341

Montana Revenue Strategy Conference 341

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MAY 21, 2021

Makes sense: hyper-relevant programming and more opportunities for attendees to spend quality time with peers. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. 5 Secrets of Email Marketing Geniuses. Niche conferences. Conference design.

San Jose 369

San Jose Email Marketing Tools millennials 369

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JULY 2, 2021

This week, they discuss peer advisory groups for association members who want to learn from and with each other. The Vendor Value Manifesto is a must-read for association and event professionals who have anything to do with sponsorship, exhibitions and education. Learn the practical logistics of going hybrid and building communities.

Technology 370

Technology Strategy System Education 370

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OCTOBER 22, 2021

WBT Systems explains how your association’s education programs can provide three things that research says are missing for many who work remotely : meaning, belonging and informal learning. Content marketing. AMS experts will be showcasing platforms and sharing their knowledge with the association market. Strategic plan.

San Diego 195

San Diego Education Social Media Content 195

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JANUARY 14, 2022

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. All events are at Eastern Standard Time and online unless otherwise noted. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Fri 1/14 at 4 p.m.

Team 195

Team Technology Certificate Revenue 195

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NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Professionals in Certification Networking Event.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

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FEBRUARY 19, 2021

Learning gamification. Credentialing programs. MemberSuite explains why the demand is growing for certificate and certification programs and points out the difference between the two. They also describe how credentialing programs can help your association increase member engagement and revenue. Party pooper?

Revenue 322

Revenue Las Vegas Marketing Leadership 322

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JUNE 9, 2023

Glass half full: you’ll need a lot more money to invest in new programs and services, hire more staff, and better fulfill your mission. This week, WBT Systems focuses on seven practices that can help associations create a learning environment in which adult learners can flourish. Event marketing. Yes, given half a chance.

Revenue 205

Revenue Content Chicago Leadership 205

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JULY 21, 2023

But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. As someone who’s always thinking about my next meal, Jeffrey Cufaude speaks to my heart (yes, my stomach too) when he encourages facilitators not to overlook food when planning a program. Online community. Member education. Governance.

Atlanta 195

Atlanta millennials Price Technology 195

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MAY 29, 2020

WBT shares ideas for using what you learn during reboarding to better serve members. Virtual learning strategies. MemberSuite suggests several strategies for designing a more effective and memorable virtual learning experience. Learn how to use “emotional recipes” to shift from fear to freedom and procrastination to motivation.

San Diego 259

San Diego Strategy Conference North Carolina 259

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SEPTEMBER 24, 2021

Cohort-based online courses. WBT Systems lays it on the line: “Associations with cohort-based online courses will dominate their market and provide the most effective, transformational educational experience to professionals in their industry.” Imagine what you can learn and the conversations you can start. Lambert, Ph.D.,

LMS 195

LMS District of Columbia Revenue Survey 195

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OCTOBER 1, 2021

Well, WBT Systems shares several excellent reasons, including ways to get more value (ahem, ROI) out of an LMS that may surprise you—it’s not just for online courses. Eva Amsen makes an excellent argument for why coffee breaks are essential at virtual conferences , although they’re usually not part of the program. Group think run amok.

LMS 195

LMS Conference Technology Content 195

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NOVEMBER 12, 2021

Rethink sponsorship. In another one of their “learning science made easy” posts, WBT Systems introduces the original, revised and rebuffed Bloom’s Taxonomy —a taxonomy used by instructional designers and instructors when developing educational programs. They explain why some learning experts say it causes more harm than good.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

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OCTOBER 15, 2021

It starts with your association taking a holistic approach to learning, evaluating whether the committee approach is the best strategy, developing committee charges, and rethinking volunteer selection and training. Fíonta consulted the Membership Marketing Benchmarking Report from Marketing General Inc. Membership strategies.

Revenue 195

Revenue Committee Strategy Technology 195

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NOVEMBER 5, 2021

He suggests ways to cultivate that mindset at your organization—and it starts with learning. Annie Neimand describes how to build a transformative narrative that will rally people to a cause, make them care and inspire them to act. Lots of good stuff in here for marketers or anyone else who needs to influence behavior for a living.

Survey 195

Survey Revenue Price Team 195

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JULY 23, 2021

Webinar pricing/sponsorships. If you are interested in the current trends in charging for webinar registrations and sponsorships, I urge you (or the person at your organization who knows your webinars best) to participate in a Leading Learning/Tagoras survey , which closes tonight. Mixed-age learning programs.

Video 195

Video Technology Content Strategy 195

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NOVEMBER 6, 2020

MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Building Your 2021 Communications Plan. Innovation and membership growth. Mon 11/9 at 11 a.m. –

Learning Management System 285

Learning Management System Education Communications Technology 285

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JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

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MARCH 20, 2020

He shares useful lessons learned on virtual strategy facilitation. Conference sponsorships. Members seek interaction, connections, and community as well as memorable learning experiences from chapter events. If you need a comfort food meal, give it a try—or find yourself a recipe online. Crackling events. 1 CAE credit.

North Carolina 221

North Carolina Technology Strategy Revenue 221

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MAY 1, 2020

Then, see what Aaron Frank at Singularity Hub has to say about the spiking interest in virtual worlds for online collaboration. WBT Systems describes some of what they’ve learned as an LMS provider over the years about online teaching in their tips for new virtual presenters and instructors. Virtual event sponsorships.

North Carolina 273

North Carolina Revenue Strategy Education 273

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MAY 8, 2020

Billhighway describes the kind of resources you can provide chapters to help them get started with virtual events , design engaging programs, prepare speakers and attendees, and put together a virtual event volunteer team. and I can tell you, NDP Live was not a boring online event. Digital learning experiments.

North Carolina 221

North Carolina Montana Conference Revenue 221

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MARCH 15, 2019

Here’s a quick path to burnout: all the tedious tasks associated with certification processes , yuck, been there. I learned so much from it (her)! Wes Trochlil is another person you can learn a lot from. Beyond the Logo: Building Real Partnerships to Grow Non-Dues Revenue (virtual and Washington DC). CMP credit.

DC 150

DC Washington Denver Sacramento 150

Reid All About it

OCTOBER 25, 2019

Only 45% of the freelancers participating in the study do “skilled services”—like programming, business consulting, marketing and, ahem, writing. Is the freelance sector in your association’s market growing as well? The Power of Interactivity in eLearning: Short Sims as Micro-Learning. workforce is now freelancing?

Review 85

Review Education Tips Technology 85

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JANUARY 20, 2023

Sponsorship strategy. In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual, and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for your corporate partners. Online community. Smart NFTs. More info/register.

Revenue 39

Revenue Education Strategy Review 39

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NOVEMBER 4, 2022

Do you have a program, event or staff experience that connects your association’s mission to business growth? Leading Learning invites your participation in a survey about trends affecting the business of lifelong learning, continuing education, and professional development. Industry marketing inspiration.

Arlington 39

Arlington Technology Case Study Revenue 39

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FEBRUARY 10, 2023

Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. WBT Systems suggests ways to attract Gen Z to your association by helping them build lifelong learning habits and expand their network.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

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APRIL 8, 2022

Dynamic Benchmarking and Kaiser Insights are teaming up again to launch the second edition of their popular New Member Engagement Study and would love your participation. Their research measures the effectiveness of various elements of new member onboarding, orientation and welcoming programs. New member onboarding. Remote mentoring.

Technology 39

Technology Certificate Tips Guidelines 39

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JULY 14, 2023

Likewise, members and customers are more likely to attend education programs when they’re following a professional learning plan. WBT Systems explains how professional learning plans benefit both your association and members and how to get them going. Sunsetting programs. Gen Z, AI and marketing. Board management.

Education 39

Education Price Tools Technology 39

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NOVEMBER 8, 2019

To alleviate pressure on their traditional line of business, colleges and universities are launching new credentialing programs for a larger target audience. WBT Systems describes how higher ed is now competing with associations in the lifelong learning market. Biggest (blessed) takeaway: “The keyword is dead. Host: Venable LLP.

Social Media 39

Social Media Revenue Washington DC 39

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NOVEMBER 11, 2022

Learning business growth. Their interpretation will come in handy when you’re developing a business strategy for education programs. Content marketing strategy. All events are online at Eastern Daylight Time unless otherwise noted. The weekly list of free educational events and resources for the association community….

LMS 39

LMS Education Technology Strategy 39

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NOVEMBER 15, 2019

Here’s one for my marketer friends from Jodi Harris at Content Marketing Institute about how to educate management or leadership about the value of content marketing. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Sounds geeky but it’s not. Host: MCI Group.

Washington 34

Washington DC Revenue Content 34

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MARCH 13, 2020

WBT Systems suggests offering adulting programs to help young professionals in your industry survive and thrive in their careers. Presenters: CEO Joanna Pineda, CTO Maki Kato, and two full-time remote staff: Leah Monica, Director of Marketing, and Maria Lima, Director of Special Projects. More info/register. Host: Matrix Group.

DC 44

DC Washington Revenue Communications 44

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APRIL 10, 2020

MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Event communications.

North Carolina 74

North Carolina Content Montana Social Media 74

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APRIL 17, 2020

In just three weeks, NIGP converted more than 50 in-person canceled courses to online courses. She addresses reserves, partnerships, marketing, and program development. Ann Gynn, Content Marketing Institute ). Going virtual—how. WBT Systems found out how they managed to pull that off so quickly. Going virtual—why.

North Carolina 44

North Carolina Montana Revenue Content 44

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SEPTEMBER 13, 2019

WBT Systems explains how to increase your sales to nonmembers , an underappreciated market segment with huge potential. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. of online adults in the United States have used voice search. or subscribe for updates.

DC 34

DC Washington Revenue Review 34