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Association Education and Certification: Best Benefit Ever

WBT Systems

It’s a question that many associations ask when planning benefit programs and communications to members. Best Benefit Ever = Association Education and Certification Programs. What benefits truly increase value for association members, increasing engagement and ensuring that they renew their membership?

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Association Brain Food: 12.15.23

Reid All About it

Lives of Gen Z and millennials. Juliana Kaplan at Business Insider describes how Gen Z and millennial parents are struggling right now. Online communities. Since associations are communities, it’s good to know what community experts believe is on the horizon. CAE credits. More info/register. More info/register.

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Association Tips: 6 Irresistible Member Benefits that Convince People to Join and Renew

Higher Logic

Active job boards are a great way to attract millennials as well. Even millennials who are already working in their chosen industry are often interested in new opportunities because, while they’re one of the most well-educated generations , millennials still make less money than their older counterparts.

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Growing Engagement through Multi-Generational Reach

YourMembership

Working with over 4,300 associations worldwide, we often hear the same question, “how do we reach and engage millennials?” Over the past few years the millennial audience has been a focal point for associations, but why? Modernize Learning and Certification Programs. Our response, “you may be asking the wrong question.”

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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

MGI noted the benefits of recruiting younger members: associations with increases in their one-year membership and five-year membership numbers are significantly more likely to have a higher percentage of millennial members. Let’s not forget that online courses provide an opportunity for members to develop relationships with fellow students.

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Association Brain Food: 3.8.24

Reid All About it

Support, learn from each other, and build a stronger, more inclusive community. 7 Tips for Marketing to Millennials Studies show that Millennials are now the largest B2B tech buyer group, making 59% of B2B buyers, with over 30% leading the charge and making those purchase decisions. More info/register. 1 CAE credit. .

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Re-Energize Online Learning for Members

WBT Systems

Rather than creating all your course content from scratch, learning content curation can help you to update and extend your member education programs by supplementing and re-purposing existing content to create new material. 8 Tips To Foster Knowledge Sharing Through Online Learning Communities.