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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. E-learning programs can definitely help associations solve some of the challenges described in these two reports. Gain or maintain professional certification (12 percent).

Survey 150
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Association Brain Food Weekly: 8.28.20

Reid All About it

The organizations behind it, Conference & Incentive Travel and Event First Steps, believe the results “will enable our industry to develop, and make the work we create more diverse in terms of workforce, audience and representation. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Montana 359
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Membership 101: Life Time Value

Spark Consulting

One of the questions I get asked a lot is: “How much should I be willing to invest to recruit a member?” For example, let’s say you invest $1000 on a recruitment campaign and bring in five new members. Hopefully, at least a few of those five people you recruited will renew for years two, three, four, and beyond.

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Association Brain Food Weekly: 12.11.20

Reid All About it

This survey data will provide quantitative insights to help guide associations planning 2021 conferences. MemberSuite shares nine ideas for member networking meetups that go well beyond the chat box at virtual conferences. Definitely not another boring Zoom meeting. 2021 attendee intent survey. Virtual networking meetups.

Project 370
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Association Brain Food: 1.12.24

Reid All About it

You might not have given serious thought to these doable ideas, but you definitely should take the advice of people who live and breathe data every day. By recruiting and retaining Latino and Hispanic employees, associations will build a workforce that is better equipped to achieve success. Wait, there’s more WTF is the fediverse?

LMS 271
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Association Brain Food: 9.15.23

Reid All About it

Boring conferences. Dean West at Association Laboratory bemoans the state of association conferences because “nothing is different” despite associations knowing the same ol’ same ol’ is boring the hell out of attendees. Here’s a cure for boring conferences. Open Space events. More info/register. Location: Arlington VA.

LMS 259
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Association Brain Food Weekly: 4.16.21

Reid All About it

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Virtual & Hybrid Events: Customer Stories to Inspire Your 2021 Conference. You made quick decisions, relied on instinct, and tried new things, including taking your conferences virtual! Guest: Patrick Bontinck.

Revenue 363